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Why I Social

Why I Social brings brings you candid conversations with folks who truly get social media - from average joe to CEO. Each podcast invites you to get to know social media professionals beyond their social media handle. Go beyond the handle with Why I Social.
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Apr 27, 2017

Welcome to the seventh episode of Why I Social Sessions - where we bring you short discussions focused on one singular topic. This is not your standard Why I Social episode where we learn about a guest - but instead - we focus on important topics impacting the social media space today.

Today, on Why I Social Sessions, #FiveFavorites co-host Amir Zonozi joins me to talk about the pros and cons of a Twitter button. We also discuss if we think we'll ever get a Twitter edit button. 

On Episode 7 

1. What are the pros of an edit button?

2. What are the cons of an edit button?

3. Do we believe that an edit button is in Twitter's future? 

Following the conversation:

I'd encourage you to use the hashtag #WISSessions to share your thoughts on Twitter and Facebook. 

This Week's Question(s): 

  • Do you think Twitter needs an edit button? 

Music for Why I Social Sessions is "Voice Over Under" by Kevin McCleod 

"Voice Over Under"
Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/

Apr 25, 2017

Ijeoma Nwatu Enemanna is a self-employed freelance consultant in the Washington DC metro area. She joins the show following a recommendation from #FiveFavorites co-host Amir Zonozi. She has a BS from George Mason University and (officially) began her professional career in 2009. 

Hear her story on this week's episode. 

This Week on Why I Social, Ijeoma and I discuss:

  • The path that led her to freelance full-time
  • How she motivates herself personally and professionally 
  • What it was like to land that first client

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Ijeoma on Linkedin.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Apr 24, 2017

On this week's episode, Amir and Chris avoid all things in the PR Disaster category - as best as they can at least. Also, a lot of people (still) copy Snapchat. 

This week's Five Favorites: 

1. The Samsung Galaxy S8 (Video)

2. The FTC Has A Reminder for Brands and Influencers (FTC)

3. Netflix Says It's Competing With Sleep, Not Amazon or Hulu (Fox News)

4. Snapchat Drops to One-Star On App Store (The Hindu) 

5. Hot Topic: Facebook's F8 Conference 

Honorable Mention(s): 

DISHonorable Mention(s)

Tweet of the Week 

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune in to Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Apr 18, 2017

JMatt is a DJ at . In addition to his work at the station as a weekend DJ, he's also a social media marketer who has a passion for social media. 

Hear his story on this week's episode. 

This Week on Why I Social, JMatt and I discuss:

  • How to break into the radio business 
  • The importance of mental health
  • His dream job 

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Thomas on Linkedin.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Apr 17, 2017

On this week's episode, Amir and Chris can't avoid making United jokes. Also, Amir broke his drone (again). 

This week's Five Favorites: 

1. Apple Rebrands iTunes Podcasts as Apple Podcasts (9to5Mac)

2. Multi-user Support Coming to Google Home (Business Insider)

3. Burger King's New Ad Will Hijack Your Voice-Activated Speaker (Buzzfeed)

4. Instagram Updates - New Stickers and More (Instagram Blog)

5. Hot Topic: United Airlines

  1. Spice/Pepsi/United Joke (original tweet by @LanceBradley) 
  2. Scorpion Stings Man On United Flight (NBC LA)

Honorable Mention(s): 

DISHonorable Mention(s)

  • Too many to pick this week - tune in to hear! 

Tweet of the Week 

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

Apr 11, 2017

This week's episode was recorded at the Kurogo Mobile Conference in Orlando Florida and features Damond Nollan. Damond is IT Director for Web Services at North Carolina Central University. He's also a (proud) father of three. 

Hear his story on this week's episode. 

This Week on Why I Social, Damond and I discuss:

  • How he ended up working in IT Services 
  • His role and methodologies as a manager
  • His takeaways from the Kurogo Mobile Conference

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Thomas on Linkedin.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Apr 10, 2017

On this week's episode, Amir and Chris debate the value of a recent fortune cookie. Also, the importance of the Walking Dead to OTT is confirmed. 

This week's Five Favorites: 

1. The Mac Pro Lives (Daring Fireball) 

2. YouTubers Will Need At Least 10,000 Views To Make Ad Money (Engadget) 

3. Twitter unveils a new API platform, roadmap and vision for its developer community (TechCrunch) 

4. YouTube TV Launches in 5 Cities, Inks Deal with AMC (Variety) 

5. Hot Topic: Pepsi Pulls Ad Accused of Trivializing Black Lives Matter (New York Times) 

Honorable Mention(s): 

DISHonorable Mention(s)

Tweet of the Week 

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

Apr 4, 2017

Chris Bryant is Creative Director at Empire Studios (formally, Bryant Productions). He is also one of the first persons to support the podcast and has been an ambassador for the show since it's inception. 

Hear his story on this week's episode. 

This Week on Why I Social, Chris and I discuss:

  • Life working as a home theater designer 
  • The start and evolution of Bryant Productions
  • His process of working/choosing clients 

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Thomas on Linkedin.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Apr 3, 2017

On this week's episode, the jokes are everywhere (because it's April Fools day). Also, leggings. Are they pants? Aren't they? You decide. 

This week's Five Favorites: 

1. Amazon quietly launches it's own social media influencer program (TechCrunch)

2. Google Pixel 3 is Coming Next Year (BGR)

3. SpaceX has proven it can reuse rockets - now what? (Popular Science) 

4. A Social Update

5. Hot Topic: April Fools 

Honorable Mention(s): 

  • Delta Tweet  (in relation to DISHonorable mention) (People)

DISHonorable Mention(s)

Tweet of the Week 

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

Mar 28, 2017

Thomas Mathew is Chief Product Officer at Zoomph. Thomas holds an MS in computational linguistics from Georgetown University and a BTech in electronics engineering from Cochin University.

Hear his story on this week's episode. 

This Week on Why I Social, Thomas and I discuss:

  • His journey to Zoomph
  • How he became interested in computational linguistics
  • The difference between working with start-ups and corporations

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Thomas on Linkedin.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Mar 27, 2017

On this week's episode, our co-hosts abide and make Brad's Wife the show's hot topic. Also, Chris can't read his own notes. 

This week's Five Favorites: 

1. Amazon's Ambitions Unboxed (New York Times)

2. Instagram Updates

3. Analyst says iPhone 8 will cause a ‘paradigm shift’ because of Apple’s lead in AR tech (9to5mac.com) 

4. Congress Moves To Strike Internet Privacy Rules from Obama Era (New York Times)

5. Hot Topic: Brad's Wife Got Fired From Cracker Barrel (Bored Panda)

  • Note: Not #FiveFavorites superfan Brad Parler ;) 

Honorable Mention(s): 

DISHonorable Mention(s)

Tweet of the Week (new)

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

Mar 21, 2017

In a break from the usual Why I Social format - I recorded live at CASE SMC (Social Media and Community) in Los Angeles. My guests this week are two persons whom are some of my (I admit my bias here) favorite people in higher education - but also two of the most accomplished. 

This Week on Why I Social meet: 

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Mar 20, 2017

On this week's episode, our hosts debate whether or not they'd rather face an army of terminators or zombies (there's really no debate). Also, we discuss the value of jpegs being 35% smaller. 

This week's Five Favorites: 

1. ‘iPad mini Pro’ is reportedly one of the four new iPad Pros launching soon (BGR)

2. Google’s new encoder makes JPEGs up to 35 percent smaller (The Verge)

3. Kurzweil Claims That the Singularity Will Happen by 2045 (Futurism.com)

4. Twitter got hacked — even a BBC account. Do this one thing to protect yourself (USA Today) 

5. Hot Topic: Amazon Puts Alexa In It's Main iPhone App (VentureBeat) 

Honorable Mention(s): 

DISHonorable Mention(s)

Tweet of the Week (new)

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

Mar 14, 2017

Elliot Volkman is a digital marketing manager at Blue Acorn. He also reports on technology for Tech.Co. In addition, he enjoys running and shares his story about running a half-marathon. 

Hear his story on this week's episode. 

This Week on Why I Social, Elliot and I discuss:

  • How he decided to study journalism
  • Why he enjoys covering technology news
  • Why running is a big part of his life 

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Mar 13, 2017

On this week's episode, Amir and Chris opt to find an alternative to drinking water during the show. Also, Pornhub makes it's first appearance on the show (don't worry, it's safe to listen to). 

This week's Five Favorites: 

1. Pinterest Acquires Jelly (Jelly Blog via Medium)

2. Diehard Coders Saved NASA's Earth Science Data (Wired)

3. Trump Related Videos Have Grown SNL's YouTube Channel by 48% (Marketing Hub)

4. Snap's Stock Stumble (VentureBeat) 

5. Hot Topic: A WHOLE Lotta Facebook 

Honorable Mention(s): 

Honorable But Still Somewhat DIS Honorable Mention(s) - Not A Typo: 

Tweet of the Week (new)

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

Mar 7, 2017

Bryan Mapes is the winner of the XFinity Dream Job and the current Xfinity Sports Guy (tweeting from the Xfinity Sports account). His journey to a career in social media isn't what you likely expected. 

Hear his story on this week's episode. 

This Week on Why I Social, Bryan and I discuss:

  • Where did Bryan work before his time in sports?
  • What was it like participating in the MLB Fan Cave tryouts?
  • How did he land his job with XFinity?  

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Mar 6, 2017

On this week's episode, Amir and Chris literally cheat the system to get in more than 5 stories. Also, Chris recaps his Social Media Week NYC experience while Zonozi gets featured on the BHPhoto Podcast. 

This week's Five Favorites: 

1. How A Typo Took Down S3 - The Backbone of the Internet (The Verge)

2. Nintendo Switch Users Face Hardware Issues (Polygon) 

3. Social Platform News

4. Phone News

5. Hot Topic: Meet YouTubeTV

Honorable Mention(s): 

DISHonorable Mention(s):

Tweet of the Week (new)

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

Mar 3, 2017

This week, I had the opportunity to be press at Social Media Week - NYC. I took the time while I was there to have a few conversations with some of the attendees. I also shared some quick thoughts on the event - which will be continued on next week's Five Favorites podcast.

On this episode, you'll get to know: 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Feb 28, 2017

Sarah Rockholt (@Sarahrockholt) is an event planning associate at MentorMate (where alum Ryan Pena works at the time of this recording). Her career at MentorMate began as an intern and she has worked her way up through the ranks to her current role at the company. 

Hear her story on this week's episode. 

This Week on Why I Social, Sarah and I discuss:

  • Why she didn't end up being a meteorologist
  • Why people played a big part in her career choice
  • How she got used to getting out of her comfort zone

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Feb 28, 2017

Welcome to the sixth episode of Why I Social Sessions - where we bring you short discussions focused on one singular topic. This is not your standard Why I Social episode where we learn about a guest - but instead - we focus on important topics impacting the social media space today.

Today, on Why I Social Sessions, Why I Social alum Casie Shimansky joins me to talk about the latest update to Instagram included the addition photo/video galleries. 

On Episode 6 

1. What does this feature mean for personal use?

2. What does this feature mean for business use?

3. How does this impact Instagram Stories, if at all? 

4. What does this mean for Snapchat, if anything? 

Following the conversation:

I'd encourage you to use the hashtag #WISSessions to share your thoughts on Twitter and Facebook. 

This Week's Question(s): 

  • Do you intend to use Instagram Albums? How will you use them? 

Music for Why I Social Sessions is "Voice Over Under" by Kevin McCleod 

"Voice Over Under"
Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/

Feb 27, 2017

On this week's episode, an old friend reappears in Amir's life. Also, our hosts discover that Alexa is now VERY skilled. 

This week's Five Favorites: 

 

1. For Generation Z, 'Live Chilling" replaces hanging out (WSJ)

2. Alexa Passes 10,000 Skills (VentureBeat)

3. Booming Android Revenue Shows Its No Longer the Poor Cousin (The Register)

4. Snapchat Faces Tough Questions With Insiders (Business Insider)

5. Hot Topic: Instagram Will Now You Posts 10 Pictures (or videos) at Once (The Verge)

Honorable Mention(s): 

DISHonorable Mention(s):

Tweet of the Week (new)

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

 

Feb 21, 2017

Matt Rappaport is a social media coordinator at B&H Photo Video. He has previously worked at Tech Times and the Huffington Post. He's also an actor with a passion for the industry and an experienced interviewer. 

Hear his story on this week's episode. 

This Week on Why I Social, Matt and I discuss:

  • What was his first "social network"?
  • Where did his interest technology come from?
  • Why does he love acting? 

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Feb 20, 2017

On this week's episode, both hosts have upgraded with some new technology in the past week. Also, drones, again. Deal with it. 

This week's Five Favorites: 

1. iPhone 8 To Feature 5.8 Inch OLED Display With 5.15-Inch Main Screen and Virtual Buttons Below (Mac Rumors) 

2. Facebook swipes at LinkedIn by letting brands post job openings on Pages (VentureBeat) 

3. More than 60 percent of Snapchat users skip ads on platform (DigiDay) 

4. Say goodbye to YouTube's long, unskippable ads starting next year (Mashable) 

5. (Hot Topic) PewDiePie versus WSJ

Honorable Mention(s): 

DISHonorable Mention(s):

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show. 

 

Feb 14, 2017

Martin Dull (@mgdull on Instagram) is a painting technician at the New York Studio School of Drawing, Painting & Sculpture. He's also an artist operating his own studio in Jersey City. After attending school with Martin at Marywood University in Scranton, PA - we came to realize we both worked in NYC (thanks to Facebook) - opening the door to one of the most interesting conversations in the podcast's history. 

Hear his story on this week's episode. 

This Week on Why I Social, Martin and I discuss:

  • How did he become interested in art/painting?
  • What it's like to work with his father?
  • Why is social media important to his career as an artist?

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Feb 13, 2017

On this week's episode, Chris shares the story of how his son lost his first tooth. Also, the NBA pulls a page out of the NFL's social media book. 

This week's Five Favorites: 

1. Pinterest Introduces Lens, A Shazam for Objects (The Verge) 

2. Grammy's Using Snapchat to Lure Younger Viewers (DigiDay)

3. Shareholders Urge Company to Replace Zuckerberg w/ Independent Board Chair (VentureBeat)

4. YouTube Creators With 10,000+ Followers Get Mobile Livestreaming (AdWeek) 

5. (Hot Topic) The Best (and Worst) of Super Bowl Commercials (Five Favorites edition) 

Honorable Mention(s): 

DISHonorable Mention(s):

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show. 

 

Feb 7, 2017

Katy Spencer Johnson is a Communications and Marketing Agent at Quincy College (working for alum Eric Clark at the time of this recording).  She is also the editor-in-Chief) of Wild Swimming New England. She spends some of her free time doing work for causes like breast cancer and volunteering at the Quincy Animal Shelter. 

Hear her story on this week's episode. 

This Week on Why I Social, Katy and I discuss:

  • What it's like to work in publishing and why she changed
  • How she got into wild swimming
  • Why (and what) charity matters to her

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Feb 6, 2017

On this week's episode, Chris and Amir recap their DJI/BHPhotoVideo experience in NYC. Also, listeners may find themselves wondering what Amir would look like as a soccer mom. 

This week's Five Favorites: 

1. Twitter's NFL Stream Averages 265k Viewers (Marketingland) 

2. LinkedIn Just Stole An Idea From Facebook - And It's Tremendous (Inc)

  • Thanks to Katy Spencer Johnson for the suggestion using #FiveFavorites!

3. Facebook Reports 8.81 billion in revenue as monthly users jump 17% (VentureBeat) 

4. Amazon's Alexa Will Place That Annoyingly Long Starbucks Order For You (CNet)

5. (Hot Topic) Super Snapchat IPO update

Honorable Mention(s): 

  • A recap of the DJI/BHPhotoVideo Influencer Experience in NYC
    • Special Shoutouts to

DISHonorable Mention(s):

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show. 

 

Jan 31, 2017

Erica Moss is a community manager at Trello. She has previously worked at Bit.ly and 2U and brings a diverse set of experience as a marketer and journalist to the show. 

Hear her story on this week's episode. 

This Week on Why I Social, Erica and I discuss:

  • How she pivoted after being laid off
  • What made her make the move to New York from Michigan 
  • Why she loves Slack

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio. 
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Jan 30, 2017

On this week's episode, Amir tells the story of how he lost his drone. Also, our hosts finally conclude the story of the Samsung Note 7. 

This week's Five Favorites: 

1. Apple Hires Dropcam co-founder for special project (Cult of Mac) 

2. Samsung Announces What Caused the Galaxy Note 7 to overheat and explode (Business Insider) 

3. Facebook Stories puts a Snapchat Clone above the News Feed (TechCrunch) 

4. 3D TV is Dead (Business Insider)

5. (HOT TOPIC) Silicon Valley’s responses to Trump’s immigration executive orders, from strongest to weakest (The Verge) 

Honorable Mention(s): 

DISHonorable Mention(s):

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show. 

 

Jan 24, 2017

Daniel Vecchiarelli is the owner of Bello by Daniel Ross. He's been building his career since he started cutting his friend's hair in high school. It's worth noting that he's also my barber - and a darn good one (with a great story). 

Hear his story on this week's episode. 

This Week on Why I Social, Daniel and I discuss:

  • How he started cutting hair in high school
  • What it was like to move from employee to employer
  • How education has played a role in his business

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio. 
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Jan 23, 2017

On this week's episode, Amir and Chris debate incredible films such as "Beethoven" and "Major League - Back To The Minors".  Also,  Westworld returns to the podcast.  

This week's Five Favorites: 

1. 2017 MacBook Pro to bring Intel Kaby Lake, 32GB of RAM (Cult of Mac) 

2. Oculus Lawsuit May Undercut VR Industry, not just Facebook’s bottom line (Polygon) 

3. Google Acquires Fabric (VentureBeat)

4. Meitu Has A Tracking Project (VentureBeat) 

5. HOT TOPIC: A Breakdown of The POTUS Transition

Honorable Mention(s): 

DISHonorable Mention(s):

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show. 

 

Jan 17, 2017

Al Hopper is the Co-Founder of SocialPath Solutions. Professionally, he's been focused (and succeeded) on providing great customer service since day one of his career. He also runs a Twitterchat, #CustServ, which focuses on that exact topic. 

As an aside (listen to find out why) if you tweet at Al, make sure you add the underscore! 

Hear his story on this week's episode. 

This Week on Why I Social, Al and I discuss:

  • Why he believes in "servant leadership" 
  • The impact serving in the military had on his career
  • Why he made the decision to go back to school

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio. 
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Jan 16, 2017

On this week's episode, Amir has a sexy new computer screen. Also, our hosts discover that Alexa may be revealing more than people want or need to know! 

This week's Five Favorites: 

1. Why Car Makers Want To Keep Apple and Google at Arm's Length (The Verge) 

2. Everything You Need To Know About The Nintendo Switch (Digital Trends)

3. Google Maps Now Lets You Take Uber Without Leaving The App (The Verge) 

4. Android Wear 2.0 Is Arriving Next Month (The Next Web)

5. HOT TOPIC: Facebook Hopes To Run Ads In Middle of Videos (Engadget) 

Honorable Mention(s):

DISHonorable Mention(s):

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show. 

 

Jan 10, 2017

Jessica Fisher (@miniktty) is co-founder of Gameosity and a freelancer writer for Geek and Sundry. She's based in New York City and participates in a plethora of activities around the city such as karate and game meet-ups. 

Hear her story on this week's episode. 

This Week on Why I Social, Jess and I discuss:

  • How Jessica and her husband founded Gameosity
  • What it's like being a freelancer
  • What role karate plays in her life

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio. 
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Jan 9, 2017

On this week's episode, Amir and Chris are overloaded with news from CES 2017. Also, Chris lacks the ability to say "economist".  

This week's Five Favorites: 

1. Amazon's Alexa is Everywhere at CES (The Verge)

2. Meet The Jetsons: Smart homes estimated to be 3.5 billion annual market, say Chief CES economist (GeekWire) 

3. Russia demands the removal of LinkedIn from Google Play and Apple's App Store (Newowin) 

4. Vine To Officially Shut Down on January 17th (9to5Mac) 

5. HOT TOPIC: All things CES 2017 (multiple links) 

Honorable Mention(s):

DISHonorable Mention(s):

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show. 

 

Jan 5, 2017

Welcome to the fifth episode of Why I Social Sessions - where we bring you short discussions focused on one singular topic. This is not your standard Why I Social episode where we learn about a guest - but instead - we focus on important topics impacting the social media space today.

Today, on Why I Social Sessions, Why I Social alum Lucy Rendler-Kaplan returns to discuss what the possibility of an edit button means for Twitter. Is it a good thing? A bad thing? We discuss - on episode 5 of Why I Social Sessions. 

On Episode 5 

1. What are the pros of an edit button?

2. What are the cons of an edit button? 

3. Do we think it an edit button will actually happen? 

4. What other changes would we like to see to Twitter in 2017? 

Following the conversation:

I'd encourage you to use the hashtag #WISSessions to share your thoughts on Twitter and Facebook. 

This Week's Question(s): 

  • Pro or con? Where do you stand on Twitter adding an edit button? 

Music for Why I Social Sessions is "Voice Over Under" by Kevin McCleod 

"Voice Over Under"
Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/

Jan 3, 2017

Andre Archimbaud is an Internet Marketing Consultant at Reach Local as well as the host of the NYStandard podcast. He's an avid music fan with a background in professional baseball. His professional background includes National Public Radio, Yahoo and CBS Radio. 

Hear his story on this week's episode. 

This Week on Why I Social, Andre and I discuss:

  • Working with statistics and scouts for MLB
  • Why sometimes listening to music isn't enough

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio. 
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Jan 2, 2017

On this week's episode, Amir and Chris are excited to kick off a new season of Five Favorites! 

This week's Five Favorites: 

1. Tesla Autopilot's New Radar Technology Predicts An Accident On Dashcam (Electrek) 

2. Twitter's Jack Dorsey is "thinking a lot" about an edit-tweet button (Recode)

3. Facebook acquires eye tracking company The Eye Tribe (VentureBeat) 

4. Snapchat has doubled its acquisitions in 2016 as it builds towards IPO (Venturebeat) 

5. HOT TOPIC: 44% of Devices Activated during Christmas Week Were From Apple (VentureBeat) 

Honorable Mention(s):

DISHonorable Mention(s):

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show. 

 

Dec 27, 2016

Nicole Virant is a Corporate Trainer and Adjunct Instructor at Northeast Wisconsin Technical College (aka NWTC). In addition, she also serves as a member of the Greater Green Bay Chamber as a marketing and public relations committee member. She's an experienced presenter who's Twitter profile will also inform you that she loves family, dogs and board games. 

Hear her story on this week's episode. 

This Week on Why I Social, Nicole and I discuss:

  • How she ended up in a corporate training role
  • The role (and importance) of family in her life

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio. 
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Dec 26, 2016

On this week's episode, Chris does an awful Morgan Freeman impression. I mean, really, it's bad. Also, both hosts reflect on the year that was and look forward to 2017. 

This week's Five Favorites: 

1. Introducing Facebook Live Audio (Facebook Media)

2. What Each State Googled In 2016 (CBS News) 

3. Nielsen and Foursquare Partner To Tie Digital Ads To In-Store Visits (Wall Street Journal) 

4. Amazon Echo Sells Out Except In-Stores (Wall Street Journal) 

5. Hot Topic: Super Mario Run gets 5 million downloads in first 24 hours (CNet)

Honorable Mention(s):

DISHonorable Mention(s):

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites. 

 

Dec 20, 2016

Jeremy Goldman is founder and CEO of the Firebrand Group in New York City. His digital branding and marketing consultancy is devoted to Fortune 500-level brands and high-growth start-ups including L'Oreal, Movado and many others. 

Hear his story on this week's episode. 

This Week on Why I Social, Jeremy and I discuss:

  • Why he loves New York City
  • What he took away from writing a book
  • What was his "aha" moment before founding his company

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio. 
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Dec 19, 2016

On this week's episode, Amir and Chris admit neither one has had the chance to see Rogue One yet. Also, Amir finds himself this much closer to one day buying a 360 camera. 

Note: There's a slight audio issue on one mic with this week's episode which could not be completely fixed in editing. Thank you for understanding as we will be sure to correct this for next week's 2016 post-holiday episode. 

This week's Five Favorites: 

1. Apple's New TV App Goes Live (TechCrunch) 

2. Meet Amazon Prime Air (YouTube/Amazon) 

3. One Billion Affected by Yahoo Hack (BBC) 

4. You Can Now Broadcast Live from the Twitter App (The Verge)

5. Hot Topic: Apple, Facebook, Google and Uber say they won't help Trump build a registry of Muslim-Americans (Recode) 
 
Honorable Mention(s):

DISHonorable Mention(s):

Bonus:

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

 

Dec 15, 2016

Welcome to the fourth episode of Why I Social Sessions - where we bring you short discussions focused on one singular topic. This is not your standard Why I Social episode where we learn about a guest - but instead - we focus on important topics impacting the social media space today.

Today, on Why I Social Sessions, Why I Social alum Ross Brand (of Livestream Universe) joins the podcast to discuss the rise of major changes across social media platforms in terms of live-streaming features. 

On Episode 4 

1. Is Facebook THE place to be for live-streaming?

2. What role do third-party tools play in the future of live-streaming?

3. How is Instagram's live streaming product different?

4. Where do opportunities exist for Twitter and Periscope? 

Following the conversation:

I'd encourage you to use the hashtag #WISSessions to share your thoughts on Twitter and Facebook. 

This Week's Question(s): 

  • What live-streaming platform do you see yourself focusing on in 2017?  

Music for Why I Social Sessions is "Voice Over Under" by Kevin McCleod 

"Voice Over Under"
Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/

Dec 13, 2016

Brad Parler is Digital Communications Administrator at Blinds.com. Brad resides in the Houston area and came highly recommended by Five Favorites co-host, Amir Zonozi.

In his own words - Brad lives with one foot firmly planted in the world of video production the other foot planted in the world of Internet Technology.live with one foot firmly planted in the world of video production the other foot planted in the world of Internet Technology.

Hear his story on this week's episode. 

This Week on Why I Social, Brad and I discuss:

  • Why has video been so important to his career 
  • How does he utilize video display boards in his work? 

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloudGoogle and Otto Radio. 
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Dec 12, 2016

On this week's episode, Google is shrinking the size of their apps. Also, Amir finally gets his hands on a pair of Snap Spectacles. 

This week's Five Favorites: 

1. Slack and Google Announce Partnership (TechCrunch) 

2. Google Play Background App Updates Are Now 65% Smaller (VentureBeat) 

3. Instagram Is Changing Comments In A Big Way (Mashable) 

4. Pandora Spotify Competitor is Launching Next Year (TechCrunch) 

5. Hot Topic: Amazon Just Launched A Cashier-Free Convenience Store (Venture Beat) 
 
Honorable Mention(s):

DISHonorable Mention(s):

DISHonorable Mention(s):

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

 

Dec 6, 2016

Karla Porter is Director of Program Development and Marketing at The Arc of Luzerne County. She's also Principal of Karla Porter Human Capital and New Media. Her career has taken her across the globe - including 10 years in which she lived in Mexico.

Hear her story on this week's episode. 

This Week on Why I Social, Karla and I discuss:

  • The importance of the military in her career
  • What opportunities being bilingual has opened for her
  • How she became involved in NEPA BlogCon (w/ alum Mandy Pennington)

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Dec 5, 2016

On this week's episode, Amir makes Chris talk about Apple. Also, the episode is (a lot) longer than the view of an average Snapchat ad.  

This week's Five Favorites: 

1. Spotify Crunches User Data In Fun Ways for New Global Campaign (AdWeek) 

2. AT&T Just Unveiled Its Answer To The Cord-Cutting Wars (Washington Post) 

3. Snapchat Video Ads Average Less Than 3 Seconds A View (Advertising Age) 

4. The NFL Will (Reportedly) Relax Their Social Media Rules (TechCrunch) 

5 (HOT TOPIC) STORY: Netflix (Finally) Adds The Ability To Download Content (Gadgets 360)
 
Honorable Mention(s):

DISHonorable Mention(s):

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

 

Nov 29, 2016

The journey to 100 is complete. So begins the road to 200...and it begins with one of the hardest working people I've ever met in the field. 

Amelia Tran is Senior Digital Strategist at Firebrand Group, an award-winning futureproofing firm focused on building powerful brands through innovative digital marketing. She's also a board member and events manager for an amazing group of social media minds in NYC called Mosaic. 

Hear her story on this week's episode. 

This Week on Why I Social, Amelia and I discuss:

  • Why working at Starbucks played an important role in her career
  • What it's like to make a complete career shift (and how she managed)
  • What the future holds for her...

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

 

Nov 28, 2016

On this week's episode, Amir makes dolphin sounds (no, really, he does). Also, Chris admits that Amir influenced him into buying a Google Home. 

This week's Five Favorites: 

1. Apple Grounds Its Airport Router Division for Good (Cult of Mac)

2. Facebook's Social Good Forum: Introducing Donations In Live (Facebook Newsroom) 

3. NBC Universal Doubles Stake In Buzzfeed (Reuters) 

4. Apple Users Are Being Spammed With Cal Invites. Here's What To Do If You Get One (Inc) 

5 (HOT TOPIC) STORY: New Ways To Share In The Moment on Instagram (Instagram Blog) 

Honorable Mention(s):

DISHonorable Mention(s):

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

 

Nov 22, 2016

And now for something completely different. This week - for the first time - I take a focus on the importance of giving thanks (with a bit of a social focus, of course). This week's Thanksgiving special includes an appearance from a Why I Social Ambassador and a look back at one of the most important pieces of an early episode.

Most importantly, this episode is a thank you to anyone who has listened and all those who have supported the podcast. 

The podcast will be back next week in it's usual format. 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud, Otto Radio and Google.
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Nov 21, 2016

On this week's episode, Chris regrets saying mentioning "Uber Lovers". Also, Amir asks an important question! 

This week's Five Favorites: 

1. Mark Zuckerberg Outlines How Facebook Will Tackle It's Fake News Problem (The Verge) 

2. Otto Radio Builds 2.0 Version on Uber's Trip Experience API (Product Hunt) 

3. What's Next for the $3.65 billion Company Behind Pokemon Go (BartieLouScott)

4. Facebook Launches A New Unified Inbox for Businesses on Facebook, Messenger and Instagram (TechCrunch) 

5 (HOT TOPIC) STORY: Snapchat Signs Data Deal With Foursquare for Better Targeted Geo-Filters (AdWeek)

Honorable Mention(s):

DISHonorable Mention(s):

 

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

 

Nov 15, 2016

Triple digits. Episode 100. This one's special. 

On episode 50 of Why I Social, I told part of the origin story of the podcast as per the request of listener feedback. This week, I've brought my wife - one of the driving forces behind the creation of the podcast onto the show to talk about how she manages social media for her career services office and we discuss one day in 2014 when a podcast was born.

On this week's episode, I invite you to get to know the woman who inspires me every single day and the person who makes Why I Social possible. Hear her story on this week's episode. 

This Week on Why I Social, Mary Alice and I discuss:

  • How she went from history teacher to career counselor 
  • How Why I Social's tagline was actually her idea
  • Why she's currently loving Pinterest 

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Nov 14, 2016

On this week's episode, Amir and Chris reflect on the opportunity to hang out at Zoomph. Also, Chris deals with a broken toilet for three days. 

This week's Five Favorites: 

1. Twitter COO Adam Bain Leaves Twitter (Buzzfeed) 

2. Facebook Is Telling Everyone They're Dead (The Verge) 

3. Believe It Or Not: Social Media Predicted Trump Victory (Zoomph)

4. Google Is Making Android Auto Available In Any Car (Auto Blog) 

5 (HOT TOPIC) STORY: Snapchat's Spectacles Go On Sale Via Minion-like vending machines (TechCrunch) 

Honorable Mention(s):

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

 

Nov 8, 2016

Amma Marfo is (@AmmaMarfo) is a speaker, writer and a podcaster with a background in education. She's also the creator of Mindful Solutions. I had the opportunity to connect with her at the Social Media Strategies Summit (Higher Education) in Boston this past week and was excited to learn more about her creative processes (which includes a podcast called "The Imposters Podcast") and why creativity is so important to her. 

Hear her story on this week's Why I Social. 

This Week on Why I Social, Amma and I discuss:

  • What creativity means to her?
  • The origin story behind the creation of her podcast.
  • How she approaches consulting and education. 

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Nov 7, 2016

On this week's episode, Amir and Chris talk about what it's like to be the IT guys for their families. Plus, Chris remembers the one Abercrombie shirt he's ever owned. 

This week's Five Favorites: 

1. These are Tesla's stunning new solar roof tiles for homes (Tech Crunch)

2. Cubs vs. Indians is also the World Series of Twitter (Yahoo Sports) 

3. Amazon Just Killed Black Friday (Mashable) 

4. Instagram Is Finally Making It Easier To Shop for Products (Recode) 

5 (HOT TOPIC) STORY: Slack Takes Out A Full-Page "Dear Microsoft" ad in the New York Times (VentureBeat) 

Honorable Mention(s):

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

 

Nov 1, 2016

Katy Griffin is Social Media Strategist at the University of Nevada, Las Vegas (@KatyMGriff). She has six years of experience in marketing and digital development at a public research university. Her university recently hosted the Third Presidential Debate and she shares her experience with me on the podcast. 

Hear her story on this week's Why I Social. 

This Week on Why I Social, Katy and I discuss:

  • How she ended up in the Las Vegas area
  • What it was like working social media during debate week on campus
  • What advice would she give to someone running social during a Presidential Debate

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Oct 31, 2016

On this week's episode, Amir and Chris come to grips with a haunting product launch from Microsoft. Plus, the show gets a special new theme (a Halloween special). 

This week's Five Favorites: 

1. Amir's Apple Event Update (The Verge) 

2. Twitter Is Killing Off Vine (The Verge) 

3. Google Fiber CEO Steps Down, Services Halted (Business Insider) 

4. YouTube Launches End Screens For All Creators (AdWeek) 

5 (HOT TOPIC) STORY: Introducing The Microsoft Surface Pro (YouTube) 

Honorable Mention(s): Pepsi Taps New Agency for Digital, Brings Social In-House (AdAge) 

Additional Links:

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

 

Oct 25, 2016

Seth Odell (@SethOdell) is GM of Marketing Services at Helix Education. Seth previously has served as the keynote at the eduWeb Digital Summit and recently returned from 72 hours of travel including a workshop at High Ed Web in Memphis. In this episode, he also shares a story he's never shared regarding one of his career moves across the country.

Hear his story on this week's Why I Social. 

This Week on Why I Social, Seth and I discuss:

  • How his experience in television has benefited him
  • What it was like creating Higher Ed Live 
  • How social media has played a crucial role in his career growth

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Oct 24, 2016

On this week's episode, Amir and Chris discuss how (and if) they'd survive the zombie apocalypse. Plus, our hosts are divided on their choices of coffee brands. 

This week's Five Favorites: 

1. The NBA will broadcast a game in VR every week this season (The Verge) 

2. Pinterest launches service to connect brands with influencers (The Drum) 

3. Instagram Stories A Success (Simply Measured) 

4. Apple Doesn't Want To Build A Car Anymore --- Just it's Brain (TechCrunch) 

5 (HOT TOPIC) STORY Hacked Home Devices Cause Massive Internet Outage (USA Today) 

Honorable Mention(s): AT&T to Buy Time Warner (The Verge) 

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

 

Oct 18, 2016

Patrick Kitchell is Technical Solution Specialist at Microsoft. He's previously held a variety of roles including Head of Global CRM at Sitecore. Though he now resides in Denmark, he's previously lived and worked in New York City operating a social service program assisting the homeless persons and drug addicts. 

Hear his story on this week's Why I Social. 

This Week on Why I Social, Patrick and I discuss:

  • His experience working/leading social services in NYC
  • Why he loves CRMS
  • How Microsoft has impacted him personally and professionally

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Oct 17, 2016

On this week's episode, Amir and Chris debate the value of business cards. Plus, Amir's love of shoes (sneakers, that is) makes it's way onto the show. 

This week's Five Favorites: 

1.  Adidas on Redefining Influencer Marketing Through Dark Social (Marketing Week)

2. Twitter Launches Periscope Producer for Television Quality Videos (ZDNet)

3. Google Buys Famebit (Reuters) 

4. Snapchat Removes AutoAdvance, Adds Story Playlist (VentureBeat) 

5 (HOT TOPIC) USDoT Bans Note 7's from Airplanes (Droid-Life) 

Honorable Mention: NFL Ratings Plunge Could Spell Doom for Traditional TV (Washington Post) 

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

Oct 11, 2016

And now for something completely different...

I've had the privilege of talking to a lot of amazing people and have heard some amazing stories. Some have been social media focused. Others are just plain entertaining. 

Every one of my alums has had a unique career journey and these stories play a major part in who they are. These are some of my favorites. 

Highlights include: 

  • My favorite story ever told on Why I Social
  • Scott Stratten's thoughts on FOMO (fear of missing out)
  • What it's like to be on the (social) scene for NYC's ball drop 

Alums included 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Oct 10, 2016

On this week's episode, Chris and Amir find the NFL making a decision that is far too similar to the mistake made during the Olympics. Plus, geek talk commences as we chat all things Google!

This week's Five Favorites: 

1.  Google Pixel (and other Google Updates from #MadebyGoogle) (Video)

2.  This Brand Put 16 Cameras in A Family's Home for 2 Weeks and Made Ads from Footage (AdWeek) 

3. A New, Optional Feature for Paid Promotion Disclosure (YouTube Creator Blog) 

4. Amazon Prime Members Finally Get Some Real Book Benefits (Mashable)

5 (HOT TOPIC) NFL Teams Can Be Fined For Posting Videos Under New Social Media Policy (ESPN)

Honorable Mention: LinkedIn Launches A Way To Let You Search For Your Job Without Your Boss Knowing (CNBC) 

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

Oct 4, 2016

Miri Rodriguez (@MiriRod) is Sr. Lead Community and Social Media Support at Microsoft. She is an avid speaker and we had the opportunity to catch up face-to-face for the first time at Social Media Strategies Summit in San Francisco. 

As you'll hear, in this episode recorded live from SF, Miri is full of energy and one of the brightest guests to date! 

Hear her story on this week's Why I Social. 

This Week on Why I Social, Miri and I discuss:

  • How she got her start at Microsoft
  • What traveling around the world has done to impact her views
  • What she was discussing at Social Media Strategies Summit

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Oct 3, 2016

On this week's episode, Chris is amused by the title of a tabloid story (which is also a legit story) about traveling to Mars. Plus, Amir finds a new drone that he needs to spend his life savings on. 

This week's Five Favorites: 

1. The New DJI Mavic Pro (Casey Neistat - Video)

2. Twitter Finally Lets Everyone Create Their Own Moments (TechCrunch) 

3. Netflix Crashes, Jessica Jones and Luke Cage Weigh In (CinemaBlend) 

4. Coming Soon To A Cubicle Near You: Facebook at Work (USA Today)

Honorable Mention:
The Legit Article Worth Reading: Elon Musk Mars Exploration (New York Times)
The awful (yet hillarious) title from a tabloid story mentioned on the show here (IE: the funny title) 

5 (HOT TOPIC) Meerkat Built A New App In Secret (The Verge)

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! You can also submit your stories at bit.ly/fivefavorites

Sep 27, 2016

Tim Sohn (@sohnsocialmedia) is the founder of Sohn Social Media Solutions. He also comes from a journalistic background which includes times as a writer, reporter, and editor. 

The conference he chairs, C4 DigiCon, is fast approaching in October. It will focus on the four C's of Create, Communicate, Collaborate and Connect. 

Hear his story on this week's Why I Social. 

This Week on Why I Social, Tim and I discuss:

  • His love of journalism
  • The starting of Sohn Social Media Solutions
  • How he got involved with C4 DigiCon 

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Sep 26, 2016

On this week's episode, Chris is preparing for his trip to Social Media Strategies Summit in SF and Amir reminisces about Google Glass. Plus, a rare Pokemon (story) appears. 

This week's Five Favorites: 

Honorable Mention: The Story Behind The Smartphone Terror Alert in NYC (CNN) 

1. Introducing Spectacles (Snap Inc) 

2. Snowden on Google Allo: "Don't Use It" (The Next Web) 

3. Pokemon Go Is Doing Just Fine (Wired) 

4. Facebook Apologizes For Overstating Video Metrics (New York Times)

5 (HOT TOPIC) Twitter May Soon Get Formal Bid (CNBC)

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! 

Sep 20, 2016

Berrak Sarikaya (@BerrakBiz) is a Community and Marketing Strategist for Amplify Your Biz - which she founded in 2010. Our conversation also comes just as she has returned from the popular conference, CM World. Berrak's story is one full of life lessons as she shares her personal journey which includes time at Google and her decision to move west to Seatle. 

Hear her story on this week's Why I Social. 

This Week on Why I Social, Berrak and I discuss:

  • The decision to move to Seatle 
  • Her life as a "Googler" 
  • Why she ended up creating Amplify Your Biz

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Sep 19, 2016

On this week's episode, Chris is running on coffee fumes and Amir has (as expected) made sure he has the new iPhone - even if his girlfriend is teasing him about the color of the phone. Plus, both Amir and Chris can't avoid Twitter in the news. 

Shoutouts in this episode to Christin Kardos and Katy Spencer Johnson

This week's Five Favorites: 

1. Twitter Introduces New Customer Service Display Options and Tools (Social Media Today)

2. Twitter's New, Longer Tweets Are Coming (The Verge) 

3. Facebook Live Coming to Desktops, Laptops (Social Times) 

4. YouTube Gets its Own Social Network With The Launch of YouTube Community (TechCrunch) 

5 (HOT TOPIC) Game Time for Twitter: Jack Dorsey's Big Bet On Live Events (Fast Company) 

Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! 

Sep 13, 2016

Will Fanguy (@WillFanguy) is a teacher turned blog editor for Piktochart (@piktochart). With a background in English, writing, and education - he brings a unique blend of talent to the infographic company. His personality shines (as you hear on the podcast) and his background includes pushing for and achieving innovation in multiple workplaces. 

Hear his story on this week's Why I Social. 

This Week on Why I Social, Will and I discuss:

  • How technology has played a major role in his entire life
  • How he left education
  • Why he joined the Piktochart team

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution  to ignite your content, your marketing, and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more aboutZoomph?Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Sep 12, 2016

On this week's episode, Chris is bummed that Samsung messed up the Note 7 while Amir gets amped about the new iPhone!  All this and more on this week's Five Favorites!

This week's Five Favorites: 

1. How Netflix is Growing The Popularity of Narcos Through Smart Social Media Marketing (TheDrum.com)

2. Snapchat Cut Local Stories Curators in Shift For Live (Bloomberg Technology)

3. Instagram Killing Off Photo Maps (Mashable) 

4.iPhone 7 Impressions: 10 Things (Video by Marques Brownlee) 

5. Samsung Recalls Galaxy Notes 7 (US News) 

Five Favorites and the Why I Social Podcast is sponsored by Zoomph - Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! 

Sep 6, 2016

Josh McCormack (@JoshMcCormack) is the owner of InteractiveQA. There's a good chance you've seen something he's worked on (and have no idea, until now). 

Hear his story on this week's Why I Social. 

This Week on Why I Social, Josh and I discuss:

  • How Josh went from history major to IT/web
  • How he ended up starting InteractiveQA
  • How social media has played a role in his business and personal life

And of course, Why Does He Social?! 

(Stay tuned at the end for a special announcement about an upcoming show!) 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Sep 5, 2016

In the introductory episode of Five Favorites, hosts Chris Barrows (of Why I Social) and Amir Zonozi (of Zoomph) break down some of the top stories of the past week in social media, digital marketing and technology. Find out what Five Favorites is all about and dig right in with the Five Favorites of Episode 0! 

The Five Favorites of Episode 0: 

1. NBC's 12 Billion Dollar Olympic Bet Stumbles Due To Millennials (Bloomberg)

2. Google Will Soon Start Punishing Mobile Sites That Show Hard To Dismiss Pop-Ups (Tech Crunch) 

3. NPR's Mailbag Says Goodbye to Comments (NPR)

4. Twitter to Pay Influencers (Twitter) 

5. Snapchat Unpublishes Facebook Page (VentureBeat)

Five Favorites and the Why I Social Podcast is sponsored by Zoomph. Don't forget to send Amir and Chris YOUR favorite stories of the week using #FiveFavorites! 

 

 

Aug 30, 2016

Tim Smyth (@HistoryComics) has been a social studies teacher for over 15 years. He's not your average teacher, however, innovating in the classroom on a daily basis. His unique style of bringing comic books into the class as part of the curriculum has opened the doors for him to speak at a variety of conventions including San Diego Comic Con. 

Hear his story on this week's Why I Social. 

This Week on Why I Social, Tim and I discuss:

  • How did he get interested in history?
  • What challenges did he face (if any) making comics part of his curriculum? 
  • What's it like to speak at Comic Con? 

And of course, Why Does He Social?! 

(Stay tuned at the end for a special announcement about an upcoming show!) 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Aug 23, 2016

Adam Leidhecker (@AdamLeidhecker) is Director of Social Strategy at Otto Radio. Originally recommended to the podcast by alum Vincent Orleck, Adam is a dad and the creator behind multiple starts-ups. You can see one of those projects at  
http://portsmithco.com/

Hear his story on this week's Why I Social. 

This Week on Why I Social, Adam and I discuss:

  • Why the start-up life is so appealing to him
  • How he got into podcasts?
  • What drew him to his current job at OttoRadio? 

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Aug 16, 2016

Jessica Bates (@Jesserker) is a self-employed digital strategist who's resume includes previous employment at places like the American Lung Association and The World Wildlife Fund. She's an experienced digital strategist who has based herself in the Washington D.C. region. 

Hear her story on this week's Why I Social. 

This Week on Why I Social, Jessica and I discuss:

  • The importance of activism in her life
  • How she became self-employed
  • Also, a mandatory "Mean Girls" themed five favorite! 

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Aug 12, 2016

Welcome to the third episode of Why I Social Sessions - where we bring you short discussions focused on one-singular topic. This is not your standard Why I Social episode where we learn about a guest - but instead - we focus on important topics impacting the social media space today.

Today, on Why I Social Sessions, Why I Social alums Casie Shimansky and Cody Stevenson join the podcast to discuss the good, the bad and the ugly with Instagram Stories. 

On Episode 3 

1. What are the pro and cons of Instagram Stories?

2. What could have Instagram done better? 

Following the conversation:

I'd encourage you to use the hashtag #WISSessions to share your thoughts on Twitter and Facebook. 

This Week's Question(s): 

  • Do you think Instagram took too many direct features of Snapchat? 

Music for Why I Social Sessions is "Voice Over Under" by Kevin McCleod 

"Voice Over Under"
Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/

Aug 9, 2016

Benson Hendrix (@desertronin) is Social Media Manager at University of New Mexico. His journey into higher education professionally (as we spoke about originally at eduWeb Digital Summit in Denver) is one that is tied to own personal journey. As a believer in the power of storytelling, his background in journalism parallels much of his journey and plays a major part in why he's found success. 

Hear his story on this week's Why I Social. 

This Week on Why I Social, Benson and I discuss:

  • His journey in higher education (both personally and professionally)
  • How journalism shaped his career
  • Why storytelling matters

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Aug 2, 2016

John Lee Dumas (@johnleedumas) is the host and founder of EOFire. He's also the creator of a Free Podcast Course. His story is one that stems from passion - leaving the world of 9-5 jobs - to pursue podcasting. Social plays a crucial role in the way John interacts with his audience - to the point that a snap led to John joining me on the podcast!

Hear his story on this week's Why I Social. 

This Week on Why I Social, John and I discuss:

  • Leaving the world of 9-5 jobs.
  • Why he wanted to create a daily podcast.
  • What makes podcasting such a useful medium?

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Jul 26, 2016

Kasandrea Sereno (@KasandreaSereno) is an Academic Advisor for the Communication Department at the University of South Florida. In addition, she also serves as a Lead Advisor for the university. She's also the creator of #HigherEdSocial - a Facebook group dedicated to social media professionals in Higher Education. 

Hear her story on this week's Why I Social. 

This Week on Why I Social, Kasandrea and I discuss:

  • How she got into (and stayed) in Higher Education
  • How she built a social community on Facebook
  • What she's talking about at eduWeb Digital Summit

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Jul 19, 2016

Kristy Gillentine (KrisGillentine) is Vice President of Public Engagement for Drive West Communications. She initially came on my radar after her starting of a new Twitterchat, #ChatSnap and was later referred to me by podcast alum Chris McManamy. 

What makes Kristy unique is her strong journalistic background across every sort of medium possible. Print, broadcast, you name it, she's done it! Her drive and journalistic instinct is the reasons she's been so successful - as you'll hear in this week's episode! 

Join me this week for a conversation with Kristy Gillentine

This Week on Why I Social, Kristy and I discuss:

  • What is Kristy's family connection to journalism
  • How she started #ChatSnap
  • The difference between writing for journalism, broadcast and social media

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Jul 12, 2016

Dean DeLisle (@deandelisle) is the Founder and CEO of Forward Progress. He's also a well-known speaker on the Social Media Strategies Summit. Dean is also a father and an outstanding storyteller whom has impressed me with something new and innovative every time we've met. 

During this week's podcast, Dean tells a story about how ended up at Merrill Lynch. I would implore that people take a listen. At the heart of this show is people - and people, relationships, is never more important than in the story Dean tells. 

Join me this week for a conversation with Dean DeLisle

This Week on Why I Social, Dean and I discuss:

  • What his experiences in the restaurant business taught him about relationships
  • How he went from busing tables to working with computers at Merrill Lynch 
  • Going into business for himself

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Jul 5, 2016

Diana Wolff (@Di_Wo) is the President of LRG Communications and an experienced business woman with a background in writing and B2B. I first had the opportunity to meet Diana during a #LinkedInChat many years ago. 

Over the time I've got to know Diana, I've been impressed with her background and her ability to educate those in less social businesses on the value that social media will offer them. Her unique client-base at LRG Communications is one that requires a strong, social lead and she has served that role well for many years. 

Get to know Diana this week on Episode 81 of Why I Social...

This Week on Why I Social, Diana and I discuss:

  • New York City in the late 80's and early 90's
  • The importance of relationships (both social and off-line)
  • How she found herself as a Vice President.

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Jun 28, 2016

Chris McManamy (@ChrisMcManamy) is Project Engineer at Acropolis Technology Group in St. Louis. While we debate where we first met (we both guess it was a Twitterchat), Chris is an active social media user who's doing all the right things. 

Through the use of Snapchat, McManamy puts a face to the world of IT - and has built a strong personal brand in the process. 

This Week on Why I Social, Chris and I discuss:

  • The misconceptions and stereotypes of the IT employee
  • How he's has used Snapchat to give a behind the scenes look at technology and IT
  • His favorite things about St. Louis and what kept him there when he was starting his career. 

And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
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Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Jun 21, 2016

Jennifer Radke (@radkejen) is the Chief Executive Officer of the National Institute for Social Media - a role she recently began two months prior to the recording of this episode. Her career began in higher education as she found a passion for the world of education.

In addition to her job as CEO, she also serves a board member for Women Entrepreneurs of Minnesota. 

This Week on Why I Social, Jennifer and I discuss:

  • How her career began in education 
  • Why training has played an important part in her career
  • What it was like to become the CEO of the National Institute for Social Media

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
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Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Jun 14, 2016

Carolyn Portanova (@CarolynPortanov) is Communications & Marketing Manager at The Brokerage Resource (Inc). She is also a returning guest as she previously appeared as a panelist during a live episode of Why I Social titled "Parenting In The Social Age". She is a prime example of one of the reasons I started the podcast as her story from sales to social media is one that deserves to be told. 

This Week on Why I Social, Carolyn and I discuss:

  • How she became interested in French Literature
  • The challenges of returning to work after maternity leave

And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Jun 7, 2016

Jack Kosakowski (@JackKosakowski1) is the Global Head of B2B Social Sales Execution at Creation Agency. His career focus has spent significant time as a leader in the social sales space.  Jack is also a blogger and an active social media user (it was his Facebook content that inspired me to ask him to join the podcast in the first-place). 

You can also hear Jack on the podcast Sales Tech Talk Live.

This Week on Why I Social, Jack and I discuss:

  • The importance of social sales
  • How Jack found himself in Scottsdale, Arizona
  • What his process of deciding if it's time for a job change is

Share with your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

May 31, 2016

Jessica Malnik (@JessicaMalnik) is a community manager, content strategist and blogger based in Austin, Texas. She recently spoke as part of the lightning round sessions at the 2016 edition of CMX Summit East. 

Jessica, like many recent guests, has a background/interest in journalism which has played a crucial role in her career success. She is a graduate of the University of Missouri-Columbia with a Bachelor's in Online Media. 

This Week on Why I Social, Jessica and I discuss:

  • Her preparation process for speaking engagements
  • Why traveling and studying abroad has been essential to her career
  • The difference between social media management and community

Share with your thoughts on thisweek'sepisodewith #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

May 24, 2016

 

Martin Lieberman (@MartinLieberman) is a content marketer and social media manager for IBM. His career began as an intern at Ad Age in NYC and blossomed in Boston as he took on a multitude of roles at companies like Staples and Constant Contact. 

Aside from his professional life, Martin is a sports-fan (I forgave him for cheering the Red Sox) and an avid-movie goer. While he was on a long-list of persons I looked forward to having on the podcast, it's worth noting that recent alum, Glenda Vaquerano made the personal recommendation herself to include Martin on the show. 

This Week on Why I Social, Martin and I discuss:

  • His "very early" career in journalism
  • Discovering sports in Boston
  • The unplanned journey that turned into a successful career

Share with your thoughts on thisweek'sepisodewith #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

May 17, 2016

Stephen Hoops (@StephenHoops) is a SEO and Content Marketing Specialist and a graduate of West Virginia University. My introduction to Stephen came through mutual friends and a few Why I Social Ambassadors. 

On a personal note, I always enjoy the opportunity to talk to guests who possess the energy and spirit of someone like Stephen. He truly was a joy to connect with and learn more about how he went from college DJ to marketing specialist! 

Note: Though it was not discussed on the podcast, Stephen also recently launched a comedy podcast of his own, titled "Down To Clown"

This Week on Why I Social, Stephen and I discuss:

  • Moving to (from New York) and living in West Virginia
  • How he discovered social media
  • The impact of Megaman on his life

Share with your thoughts on thisweek'sepisodewith #WhyISocial
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Follow at @WhyISocial.

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

May 12, 2016

Welcome to the second episode of Why I Social Sessions - where we bring you short discussions focused on one-singular topic. This is not your standard Why I Social episode where we learn about a guest - but instead - we focus on important topics impacting the social media space today.

Today, on Why I Social Sessions, linguist and SXSW speaker Gretchen McCulloch (@GretchenAMcC) and I discuss the value of emoji's as a communication tool in today's social space. 

On Episode 2 

1. Who is using emoji language (and why?) 

2. What role does emoji language play in online conversation? 

Following the conversation:

I'd encourage you to use the hashtag #WISSessions to share your thoughts on Twitter and Facebook. 

This Week's Question(s): 

  • Do you think Instagram took too many direct features of Snapchat? 

Music for Why I Social Sessions is "Voice Over Under" by Kevin McCleod 

"Voice Over Under"
Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/

May 10, 2016

 

Glenda Vaquerano-Briones (@GlendaVee) is Public Relations and Social Media Manager at Sexy Hair Concepts. Her PR background (including college) has lead her to a career as an experienced public relations and social media professional whom is also one of the funniest people I've had the pleasure of meeting on Twitter. 

Glenda, whom I first met thanks to my #JVMChat co-host Jason Viglione's wife, also understand the importance of customer service. She's excelled in the social media management and fashion industries and is a true pleasure to chat with on this week's episode. 

This Week on Why I Social, Glenda and I discuss:

  • How Glenda found herself at Sexy Hair
  • Just how crazy IS fashion week? 
  • The challenges of social media and the beauty industry

Share with your thoughts on thisweek'sepisodewith #WhyISocial
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Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

May 3, 2016

Carmen Collins (@CShirkeyCollins) leads social media forCisco's talent brand. She has previously worked for Mozilla andAOL. Her background and time at AOL corresponds with perhaps themost popular days of AOL in the late 90's and early2000's. 

Collins comes to Why I Social through the recommendation of alumCasie Shimansky who has since taken a job at Cisco! 

This Week on Why I Social,Carmen andI discuss:

  • Being a member of the first name club on AOL
  • How she found herself at Cisco
  • The value of social media and recruitment 

Share with your thoughts on thisweek'sepisodewith #WhyISocial
Subscribe on iTunesStitcher RadioSoundcloud and Google
Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing withreal-timestreaminganalytics. Our platform provides you with anend-to-endsolution toignite your content, your marketing and yourbusinessfrom start tofinish.

Exclusive to Why I Social, receive 20% off all annualplanswiththe promo code WhyISocial20. Want to learn more aboutZoomph?Checkout their analytics page: http://bit.ly/WhySocialAnalytics

 

Apr 26, 2016

Jonathan Brewer (@HouseofBrew) or perhaps better known as "Brew" is Director of Awesome at BTC Revolutions. If you're an avid Why I Social listener you may recognize his name as he made a brief appearance on this year's Community Manager Appreciation Day edition of the podcast. That's because Brew is a core member #CMGRHangout which takes place every Friday. 

Brew's journey is certainly a unique one and he offers a unique perspective on the changes (or lack there of?) that have taken place in the internet and technology industry. Take the journey this week as I converse with Johnathan on this and more. 

This Week on Why I Social, Jonathan and I discuss:

  • His discovery of "the internet"
  • How communication and the internet have changed (or not changed)
  • His journey into the social media/community focused workspace 

Share with your thoughts on this week's episode with #WhyISocial
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Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Apr 19, 2016

Tracy Soren and Jessie Jolles (@SorenandJolles) are a comdy duo currently living in New York City. Their story together begins at a Upright Citizens Brigade improv class and has grown into a friendship which has been compared to that of Broad Street. 

Their web series, Dibs, about the importance of friendship during life's little moments. They've also been described as NYC's Top 10 Up-And-Coming Comedians and 10 Rising Improv Stars That Deserve Their Own TV Show. 

Naturally, I was also excited to learn they recently launched a podcast as well

This Week on Why I Social, Tracy, Jessie and I discuss:

  • The story of how they met 
  • What made them each interested in comedy
  • How YouTube and Social Media have impacted their comedic careers

Share with your thoughts on this week's episode with #WhyISocial
Subscribe on iTunes or Stitcher Radio or Soundcloud
Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Apr 12, 2016

Allison Matherly (@allisonmatherly) is Coordinator of Digital Engagement at Texas Tech University. She's also a graduate of the same university and currently pursuing her Master's of Arts. 

I first had the opportunity to meet Allison at eduWeb Digital Summit and was impressed by the drive and passion she brings to her job every single day. Her journey from student to intern to employee is one that is worth listening to. 

Hear that and more on this episode (69) of Why I Social. 

This Week on Why I Social, Allison and I discuss:

  • How Allison went from student to employee at Texas Tech
  • Learn how she created the #IAmARedRaider campaign 

Share with your thoughts on this week's episode with #WhyISocial
Subscribe on iTunes or Stitcher Radio or Soundcloud
Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Apr 5, 2016

Andrew Seaman (@AndrewmSeaman) is Senior Medical Journalist at Thomson Reuters. You may have seen his articles in other papers such as USA Today and Politico. In addition to his work at Thomson Reuters - Andrew is also Ethics Committee Chair for the Society of Professional Journalists. 

This episode is also unique in the fact that I've had the absolute pleasure of being a part of Andrew's journey - from our days at Best Buy - to Wilkes University where I worked and he attended school. It's been tremendous to see his journey and an even bigger joy to discuss it on Why I Social. 

This Week on Why I Social, Andrew and I discuss:

  • How Andrew became interested in journalism
  • The difference between his experiences in New York and Washington D.C

Share with your thoughts on this week's episode with #WhyISocial
Subscribe on iTunes or Stitcher Radio or Soundcloud
Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Mar 29, 2016

Noelle Seybert (@NoelleSeybert) is Social Media Manager at Pepperdine University (@Pepperdine). She has been working in higher education for more than four years and has been in the marketing industry since 2009. Seybert is also in the process of completing her Doctorate in Business Administration (with an estimated completion in 2018). 

I crossed paths with Seybert at Kurogo's Mobile Conference (hosted at CSUN). She was (as far as I know) the only other person there who's full-time work consisted of both mobile and social media. She caught my attention as she actively shared her feedback and notes on the #Kurogo2016 hashtag that conference was using.

And thus, the Kurogo Mobile Conference 2016 edition of Why I Social was born!

This Week on Why I Social, Noelle and I discuss:

  • Whether or not we can define a generation over a 20+ year gap
  • The influence her father has had on her life
  • How she began working with both social media and mobile

Share with your thoughts on this week's episode with #WhyISocial
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Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Mar 22, 2016

Jermaine Young (@Tigga7d6) is lead designer at A Sublime Creation Design Studio and the co-host of #Spoofchat. It's also worth noting that Jermaine is a father - something I daresay he would say is his most important job. 

Jermaine's work on #Spoofchat includes a unique creative process which he discusses mid-way through the episode. 

Note: #Spoofchat was previously discussed on Episode 49 featuring Adam Dince (iTunes). 

This Week on Why I Social, Jermaine and I discuss:

  • The creative process behind #Spoofchat
  • How he mixes social media and parenthood
  • Why he loves Snapchat

Share with your thoughts on this week's episode with #WhyISocial
Subscribe on iTunes or Stitcher Radio or Soundcloud
Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Mar 15, 2016

Frankie Greek (@FrankieGreek) is Social Media Manager at Fuse Media and Social Media Coordinator for the Shorty Awards. Her background in television and radio have also helped her establish the skill sets required to succeed in both Snapchat and live-streaming. 

My actual introduction to her came when I learned she would be running the Snapchat account (which she launched, by the way) for the Times Square Ball. This episode is a long-time coming and it was joy to learn about how Frankie went from Penn State Grad to where she is today. 

This week's episode also features questions from Chris Strub and Patrick Jervis-Stone

This Week on Why I Social, Frankie and I discuss:

  • How studying radio and broadcast helped her get where she is now. 
  • Her first impressions of Snapchat
  • Running the Snapchat account for the Times Square Ball

Share with your thoughts on this week's episode with #WhyISocial
Subscribe on iTunes or Stitcher Radio or Soundcloud
Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Mar 8, 2016

Bree Kelley (@SmartSuiteBree) is a community manager at Casual Fridays (based in San Diego). She works remotely from the other side of the country in Cleveland, Ohio. You may also remember that Casual Friday Founder, Tyler J Anderson, joined the show in the first episode of 2016. 

Bree's "no-quit" attitude was always impressed me and this episode also opens with a fan question from listener Martin Lieberman. 

This Week on Why I Social, Bree and I discuss:

  • How networking (in-person) landed her a job 
  • Loving life in Cleveland
  • Slack and it's value to today's workplace 

Share with your thoughts on this week's episode with #WhyISocial
Subscribe on iTunes or Stitcher Radio or Soundcloud
Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Mar 1, 2016

Michelle Pinchev is (@CityByHeart) is the founder of Pinch Social. She's also the executive producer of Social Media Week(i) Toronto, an independent Social Media Week. It's only appropriate that our path's crossed at this year's Social Media Week New York City...

Shortly after meeting Michelle at the opening night event at Social Media Week (NYC), I knew 

NOTE: The original description for this episode described Michelle's role as executive producer of Social Media Week Toronto. The proper term was SMWi Toronto - as it is independent from Social Media Week. 

This Week on Why I Social, Michelle and I discuss:

  • The evolution of influencer marketing in 2016 
  • Her research process for Social Media Week Toronto
  • What she learned at Social Media Week New York City

Share with your thoughts on this week's episode with #WhyISocial
Subscribe on iTunes or Stitcher Radio or Soundcloud
Follow at @WhyISocial.


The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Feb 23, 2016

Malia Probst (@TheMalia) is the host of The Real Virtual Reality Show and works full-time consulting on virtual reality. Her journey to living in Los Angeles didn't happen over night - but her interest in virtual reality pretty clear from the start. 

From her experience in hospitality to her journey across the country, Malia brings a unique story to Why I Social that is is complete with passion for new technology. 

This Week on Why I Social, Ross and I discuss:

  • The challenges and rewards of working in hospitality.
  • The journey from Indiana to LA 
  • The future of virtual reality and social media

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
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Follow at @WhyISocial.

Feb 16, 2016

Welcome to the first edition of Why I Social Sessions - which will bring you short discussions focused on one-singular topic. This is not your standard Why I Social episode where we learn about a guest - but instead - we focus on important topics impacting the social media space today.

Today, on Why I Social Sessions, guest (and Why I Social alum) Lucy Rendler-Kaplan and I discuss changes happening on Twitter with a focus on #Twitter10k and the misinformation being spread regarding Twitter's big change. 

On Episode 1

1. Twitter changes - are they good or bad?

2. How/what misinformation is being spread about #Twitter10k

3. How will changes to Twitter impact NEW users of the platform? 

Following the conversation:

I'd encourage you to use the hashtag #WISSessions to share your thoughts.

This Week's Question(s): 

  • What do you think about the changes happening to Twitter?
  • Are you for or against Twitter's current evolution? 
Feb 9, 2016

Ross Brand (@iRossBrand) is the Vice President (and co-founder) of HR Avant-Garde and the editor of LivestreamUniverse.com. He also hosts the Blab show "Livestream Stars" which I had the pleasure of joining just one week ago

Ross has a broadcast background, which adds to his skill set as a live-streamer, and is is an NYU alumni (with a Master of Science in Human Resource Management). During his time at NYU, he was also the chapter President for SHRM (Society for Human Resource Management). 

This Week on Why I Social, Ross and I discuss:

  • How Ross got interested in Human Resources
  • How his broadcast experience helps him with live-streaming
  • The relationship between podcasting and live-streaming

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
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Feb 2, 2016

Derek K Hubbard (@DerekKHubbard) is Social Business Specialist for Southwest Airlines. He is a dynamic and experienced speaker with a proven track record of creating compelling content for social and digital mediums. 

I had the pleasure of meeting Derek in 2015 at the Social Media Strategies Summit in Dallas where we were both speaking. I immediately knew that he'd be a great fit for the show and he does not prove me wrong. His story is a fascinating one and his work is even more impressive. 

This Week on Why I Social, Derek and I discuss:

  • The value of experiencing different cultures 
  • Challenges of social media in the travel business
  • Beyond the noise - using Periscope to create quality content

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
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Jan 29, 2016

Lorrie Guerrieri  (@LorrieGuerreri) is a Community Manager for BTC Revolutions. She was also a previous guet on the Why I Social podcast until there was an issue with her audio and her content was unable to be recovered. Thanks to #CMAD - you can now learn more about Lorrie! 

Note: All guests in this series were nominated by their fellow CMs during #CMAD.
Part 1 - Gabby Yocum (iTunes) 
Patt 2 - Monina Wagner (iTunes)

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio or Soundcloud
Follow at @WhyISocial.

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Jan 29, 2016

Noni Shaney (GoGoogleMe) is a higher education and social media professional who is also currently an employee of BTC Revolutions. Her work ethic and time-management skills are on display in this episode as we discuss how she manages multiple roles/accounts in her career. 

This is also the LAST in the #CMAD Series. I want to thank you for taking the time to listen to every community manager who's been on this year's series (see the full list below) and encourage you to thank YOUR community manager when you have the opportunity. 

Note: All guests in this series were nominated by their fellow CMs during #CMAD.
Part 1 - Gabby Yocum (iTunes) 
Patt 2 - Monina Wagner (iTunes)
Part 3 - Lorrie Guerrieri (iTunes) 

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio or Soundcloud
Follow at @WhyISocial.

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Jan 27, 2016

Monina Wagner (@MoninaW) is Community Manager at Content Marketing Institute and the second guest in this year's #CMAD Series. From news to social media, Monina has a diverse background that was exciting to explore. Her experience and enthusiasm make her well-deserving of being featured as a standout community manager. 

Note: All guests in this series were nominated by their fellow CMs during #CMAD.
Part 1 - Gabby Yocum (iTunes) 

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The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Jan 26, 2016

Gabby Yocum (@thegreat_gabbby) is the Community Manager at Zoomph and the first guest in this four-part series for Community Manager Appreciation Day. Her story begins at a job fair but her future in community and social media is clearly still being told! 

Note: All guests in this series were nominated by their fellow CMs during #CMAD. 

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The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Jan 26, 2016

Community Manager Appreciation Day (#CMAD) is a 24 hour, live event taking place on Google Hangouts featuring panels focused on, you guessed it, community management. In 2015, the Why I Social podcast produced the first annual Why I Social #CMAD episode.

In 2016, the conversations with Community Managers are split up throughout the week. To kick-start this year's series, I chatted with the team behind this year's #CMAD.  

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The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

 

Jan 19, 2016

Ahna Hendrix (@AhnaHendrix) is CEO and Lead Social Media Specialist at ARCH Digital Agency. She started ARCH Digital in October 2014 and has built a strong online reputation in social media over the course of her career. 

You'll find her actively sharing snap stories on a daily basis via Snapchat (which I personally enjoy). She's also a yoga and health enthusiast who has made some significant changes to her life to focus on positivity.

This Week on Why I Social, Ahna and I discuss:

  • The importance of making time for yourself
  • Ahna's love of Snapchat
  • The power of positivity 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Jan 12, 2016

Ryan Pena (@iRyanPena) is Social Media Manager at MentorMate and MobCon. He previously served as Senior Social Media Specialist at Capella University. He's an experienced speaker who leverages his work experience to share actionable items at conferences like Social Media Strategies Summit.

His experience in social media and mobile lends to a great conversation around such topics - but his personal story/personality is what has allowed me to grow a professional and personal friendship. with him. 

This Week on Why I Social, Ryan and I discuss:

  • Building A Social Media program from scratch
  • Employee Advocacy 
  • Working in Higher Education
  • The definition of "mobile" 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Jan 5, 2016

We kick off 2016 with the Founder of Casual Fridays and Executive Producer of Social Media Day San Diego, Tyler Anderson. Tyler leads a growing company based on San Diego and has worked with other major events, such as the Super Bowl. Like previous guest, Scott Stratten, he speaks to the value of focus and niche marketing. 

Beyond his professional life, Tyler is a father and enjoys living in the San Diego area. He's also something near and dear to my heart, a podcaster. You can learn more about his current podcast, Social Media Social Hour Podcast, on Stitcher and iTunes

This Week on Why I Social, Tyler and I discuss:

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Dec 29, 2015

Carrie Kerpen is the CEO of Likeable Media and the host of the All The Social Ladies Podcast. Her podcast has included guests ranging from author Ann Handley to Carmen Shirkey Collins (of Cisco) and features some of the most influential women in business today. It's safe to say it's a can't miss podcast (lady or gentleman!). 

It's worth noting that her spouse, Dave Kerpen of Likeable Local, was a previous guest on the show. One of the coolest things about this podcast is hearing Carrie discuss some of the same things Dave and I discussed in order to hear both perspectives of the Kerpen family. 

This Week on Why I Social, Carrie and I discuss:

  • Building Community for "All The Social Ladies" 
  • Her side of the Kerpen wedding story
  • Managing time (as a CEO and a parent) 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Dec 22, 2015

Nycole Hampton (@MsNycole) is a social media strategist at @ChooseChicago. She has a passion for all things Chicago and is the last of a trio of guests from a previous #socialroadtrip to Chicago this past summer with alumni Joel Renner. 

There's a ton to be impressed with from Nycole's resume - from managing her own freelance career alongside a full-time job - to her Instagram success leading the Choose Chicago accounts. She's also an active speaker speaking at events in and around the city (and beyond). 

This Week on Why I Social, Nycole and I discuss:

  • Her passion for the city of Chicago
  • The power of influencer marketing 
  • Using User-Generated Content (and Instagram)

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Dec 15, 2015

Nick Cicero (@NickCicero) is the CEO and founder of Delmondo, strategist at BRaVe Ventures and a podcaster. He previously was a co-host of the Social Pros Podcast in 2014 alongside Jay Baer and Jeffrey Rohrs. 

The list of Nick's accomplishments are too big to list everything but a few notable ones include helping Oprah put the first Instagram Video on TV, a two-time Addy Winner and a multiple time SXSW speaker. 

More importantly, Nick is active across social media creating conversations and telling stories on a plethora of platforms including Twitter and Snapchat.

This Week on Why I Social, Nick and I discuss:

  • The journey to founding Delmondo
  • The value of influencer marketing
  • Living and working in New York City

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Dec 8, 2015

Caitlin Waters (@Cait_Waters) is Digital Communications Manager at SocialWhirled, Director of Programming for Social Media Club Phoenix as well as host of the #chatwhirled twitterchat. She's also a Why I Social podcast ambassador. 

I've long had the opportunity to watch Caitlin work her magic running the #ChatWhirled twitter chat and seen her work from afar. Long before she was a Why I Social ambassador it was clear she was putting in her time and effort to progress her career and help others. 

From time working with Habitat to Humanity to her experience launching multiple social media accounts, Caitlin has kept herself busy and advanced herself professionally in a short amount of time. 

This Week on Why I Social, Caitlin and I discuss: 

  • Small-town versus big-town
  • Launching a new social media account
  • The story behind #ChatWhirled 
The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Dec 1, 2015

This week's guests (the duo of Scott Stratten and Alison Kramer) are the team behind the UnPodcast. The podcast can best be described (as seen on Unmarketing.com) as "the business podcast for the fed-up". The pair is responsible for a fantastic collection of books and provides some real-life examples of things brands are doing both wrong and right. 

In addition to the podcast, Scott has written four best-selling business books, the newest being “UnSelling: The New Customer Experience” which was just named “Sales Book of the Year” by 1-800-CEOREAD. He also spends his time providing keynotes at conferences around the world. It was his closing keynote at Higher Ed Web 2015 in Milwaukee that provided me the opportunity to connect. He is a powerful speaker who commands your attention.

It's safe to say this team is a winning one - and their insights are on-point in regards to what is taking place in the social media and marketing world we live in today. 

This Week on Why I Social, Ali and I discuss: 

  • A day in the life the Unmarketing Podcast team
  • Creating a podcast with a dedicated video component
  • The importance of focus
The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Nov 24, 2015

When I (@CBarrows) first started the Why I Social podcast - I never expected to be a guest on my own show. As the story goes, around episode 20 or so - I started getting requests to here more about the show and why I decided to start it. I won't deny that it's always nice when people are interested - but I thought nothing of it. 

Nearly one year later this happens: A live blab - hosted by alum and friend, Vincenzo Landino (@VincenzoLandino) - where I'm a guest on my own show. It was a humbling experience as well as a valuable one - as it put me in the seat I've put more than 55+ alums previously. 

This Week on Why I Social, Vincenzo and I discuss: 

  • Starting Why I Social
  • How a handshake played a key role
  • My Five Favorites
The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Nov 17, 2015

Adam Dince (@AdamDince) is the Director of Earned Media at Deluxe Corporation and the co-founder of #Spoofchat. He brings over fourteen years of internet marketing experience to the podcast including everything from SEO, web development and social media. 

As I caught up with Adam this past week, he was just getting back from one of his speaking gigs at Minnesota Blog Con. Adam has lived in Arizona and New York prior to his move to settling in Minnesota. His experiences and strong network have continued to gain him opportunities and ultimately led to his current role at Deluxe Corporation. 

#Spoofchat is discussed in the last part of the podcast and is a weekly twitter chat mixing pop culture, humor, and social media into a unique blend of crazy fun.

This Week on Why I Social, Ali and I discuss: 

  • Moving from New York to Minnesota 
  • The creation of #Spoofchat
  • Why he believes in holistic digital marketing strategy
The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Nov 10, 2015

Lucy Rendler-Kaplan (@LUCYrk78) is a Senior Marketing Communications professional with over 17+ years of experience. She hails from the Chicago-metro area, is a fan of Chicago style pizza (yeah, we went there again) and you'll find her every week as a leader of #Contentchat. 

You may remember Lucy's name as she was one of the person's I met face-to-face during my #SocialRoadTrip with alum Joel Renner during our trip to Chicago in the summer. Like many of my guests - her appearance on the show is a long-time coming - and she's the ideal guest for the show as her accomplishments aren't illustrated by any sort of follower count. 

This Week on Why I Social, Ali and I discuss: 

  • Identifying your customers using social media
  • What is "hustle"?
  • The return of the NYC versus Chicago pizza debate
The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Nov 3, 2015

Ali Manouchehri (@amanouch110) is Chief Executive Officer of Metrostar Systems in Washington, DC. In addition to this role as CEO of Metrostar, he's the founder of the Zoomph (previously discussed by guest Amir Zonozi on episode 36).

Business Journal named Ali in their list of 40 under 40 in 2010. In addition, he's a board member at Washington Adventist Hospital.

While often we speak of companies starting in a dorm room with platforms like Facebook - Ali is a member of that club.He co-founded MetroStar with Robert J. Santos in 1999 while pursuing a Bachelors of Arts in Philosophy at George Mason University, and has grown the company to more than 200 employees and profitability.

This Week on Why I Social, Ali and I discuss: 

  • Starting Metrostar while in college
  • The creation of Zoomph
  • The importance of a strong company culture 
The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Oct 27, 2015

Rachel Miller is Senior Social Strategist at PureMatter. Outside of her role at Pure Matter, she is also the co-host of #SBizhour (with Episode 1 guest, Brian Fanzo)

I've had the luxury of working with Rachel Miller during her time at Millennial CEO. During this time I can recall my first Google Hangout with Rachel. I immediately picked up that we were cut from one of the same pieces of cloth in regards to the topic of organization. It's this department that most persons I (and probably you) know can learn a thing or two.

This Week on Why I Social, Rachel and I discuss: 

  • Playing the long-game
  • The tricks of the trade to staying organized
  • Running and evolving #SBizHour
The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Oct 20, 2015

Eric Clark is Director of Academic Services, STEM Initiatives, and Special Programs at the Woodward School. In addition to his experience as an adjunct professor and as a marketing professional, he is also currently serving as Regional Director for Social Outlier. 

Clearly, Eric is a busy man - but I'm grateful he took the time to chat with Why I Social about everything he's been up to - from Social Media Strategies Summit to his favorite bowtie. 

This Week on Why I Social, Eric and I discuss: 

  • The value of training and education
  • Working the side hustle 
  • Bowties 

 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

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Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

Oct 15, 2015

And now for something completely different. 

This week's episode is broken up into three parts - with each part being available over the course of three days. It's a chance to get to know a few folks doing great things in higher education and social media (all of whom presented at this year's Higher Ed Web 2015). 

My guests this week: 

Part 1: Larry Falck (@lfalckPosted on 10/13

Part 2: Lisa Catto (@lisacatto) Posted on 10/14 

Part 3: Lougan Bishop (@lougan

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
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Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

Oct 13, 2015

And now for something completely different. 

This week's episode is broken up into three parts - with each part being available over the course of three days. It's a chance to get to know a few folks doing great things in higher education and social media (all of whom presented at this year's Higher Ed Web 2015). 

My guests this week: 

Part 1: Larry Falck (@lfalckPosted on 10/13

Part 2: Lisa Catto (@lisacatto

Part 3: Lougan Bishop (@louganAvailable on 10/15 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio
Follow at @WhyISocial.
Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

Oct 13, 2015

And now for something completely different. 

This week's episode is broken up into three parts - with each part being available over the course of three days. It's a chance to get to know a few folks doing great things in higher education and social media (all of whom presented at this year's Higher Ed Web 2015). 

My guests this week: 

Part 1: Larry Falck (@lfalck

Part 2: Lisa Catto (@lisacattoAvailable on 10/14

Part 3: Lougan Bishop (@louganAvailable on 10/15 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio
Follow at @WhyISocial.
Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

Oct 6, 2015

If you recognize the name Austin Andrews - you may be a fan of the reality tv series "The Biggest Loser". Andrews was a competitor on the show (with his father, Ken) during Season 11.

Since leaving the show, the pair has started their own business venture (RetroFit Ministries) where they focus on healthy living in the Christian Community

If you've ever seen Austin on a blab or tweeting on Twitter, you know he brings an energy that is like none other. His focus on building relationships and putting others first is a welcome one in a social media world that is so often filled with ego.

This Week On Why I Social, Vincent and I talk about:

  • The power of addiction
  • Experiencing "The Biggest Loser" with his Dad
  • Starting RetroFit Ministries
Sep 29, 2015

Vincent Orleck is native New Englander who is currently serving as Social Media Manager for Plexus World Wide. In addition, Orleck also serves as President of Social Media Club Phoenix. He's perhaps best known on Twitter for his social tagline of "Not A Guru". 

This Week On Why I Social, Vincent
 and I talk about:

  • Being the Social Media Club Phoenix President
  • "Ninjas, Experts and Gurus" 
  • Social media in sports 

The Why I Social Podcast is Brought To You By Zoomph

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio
Follow at @WhyISocial.
Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

Sep 22, 2015

Sree Sreenivasan (@Sree) is the first Chief Digital Officer at the Metropolitan Museum of Art, the latest step in what he calls "a three-decade, one-way love affair with one of the world's greatest museums." At the Met, he leads a 70-person team on topics he loves: digital, web, social, mobile, video, apps, data, geolocation, email and more. He joined the Met after spending 20 years at Columbia University as a member of the faculty of the Columbia Journalism School and a year as the university's first Chief Digital Officer.

I first had the opportunity to meet Sree as I introduced him as the keynote speaker at Edu Web Digital Summit. His all by mobile presentation style caught my attention and his love of technology made him the perfect guest for the podcast.

In addition to his role as CDO, he also has a podcast of his own (The @Sree Show) which can be found at http://www1.play.it/audio/sree-show/

This Week On Why I Social, Sree and I talk about:

  • The importance of mobile
  • His passion for technology
  • The value of museum culture 

This Week's Episode (and don't forget to subscribe!) 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio
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Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

 

Sep 15, 2015

Tamara McCleary (@TamaraMcCleary) is the creator of Relationshift and an internationally recognized expert on relationships and conscious business. She’s constantly on-the-road speaking at events across the country. Based on her Instagram I can tell you she usually gets a window seat.

The Boulder resident is arguably the most inspirational guest to-date that I’ve had an opportunity to converse with on Why I Social.

From business to simply enjoying life, Tamara has the pulse on what it takes to make the shift that we as individuals need to truly find that “happy place” in our lives.

This Week On Why I Social, Ben and I talk about:

This Week's Episode (and don't forget to subscribe!) 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio
Follow at @WhyISocial.
Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

Sep 1, 2015

Mandy Boyle (@MandyBoyle) is Director of Marketing at Net Driven. She is also the co-founder of NEPA BlogCon, an adjunct professor at Marywood University and a member of the New Vintage Ensemble. I have it on good authority that she also makes a mean cupcake.

Personally, I've known Mandy longer than any other guest on the podcast. We both attended the same university (Marywood) and were part of a variety of clubs together during our time on campus. The term is over-used but it's the only way I can truly describe Mandy.

Go-Getter.

From day one, she knew she wanted to succeed in her career and life in general. She's done just that. I invite you to get to know Mandy Boyle this week on Why I Social.

This Week On Why I Social, Mandy and I talk about:

  • How SEO works with Social Media
  • NEPA Blogcon
  • NBC's The Office

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio
Follow at @WhyISocial.
Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

Aug 28, 2015

Social Stories is about YOUR stories in YOUR voice. Every month, the podcast will ask you a question. All you have to do is answer! 

This month's story:  


"Tell us a story about a time you’ve connected with someone (face-to-face) after meeting them on social media – and how that relationship has grown since!"

This month's storytellers

  1. Nikki Fica

  2. Ryan Pena

  3. Daniele Rossi

  4. Laura VanZandt

  5. Brent Summers

  6. Lindsay Evans

  7. Vincent Orleck

Want to submit YOUR story?

1. Listen to the latest question (either in the episode or posted via social media at @WhyISocial on Twitter). 

2. Record your story in mp3 or m4a format and send it to WhyISocial@gmail.com. 

Aug 25, 2015

Pam Moore (@PamMktgNut) is founder and CEO of Marketing Nutz. She has 15+ years of experience helping everyone from entrepreneurs to fortune 500 organizations build winning brands and integrated platforms that sustain business.

Personally, I've had the pleasure of conversing with Pam on more than a fair share of occasions through Twitter. Her friendly approach and personable nature made it easy to start a conversation. Perhaps what has impressed me more is her ability to accept what she hasn't mastered. Shortly after we recorded her episode, I found her utilizing social media to find a greater understanding of Snapchat.

The reality is we aren't all-knowing - as much as many "social" folks - seem to think they can be. Pam gets that! Enjoy the conversation.

This Week On Why I Social, Pam and I talk about:

  • Omni-channel versus multi-channel
  • Writing a book with a co-author
  • Starting a company

This Week's Episode (and don't forget to subscribe!) 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph?

Check out their analytics page: 
http://bit.ly/WhySocialAnalytics

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio
Follow at @WhyISocial.
Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

Aug 18, 2015

Amir Zonozi (@Zonozi) is Chief Strategy Officer at Zoomph. He is a graduate of George Mason University (B.S.) and Georgetown (M.A.) and has lived in the Washington D.C. area his whole life.

At the core of his life philosophy is the art of relationship building. He's passionate about a variety of technology topics including wearable tech, social trends and branding (personal and business).

This Week On Why I Social, Amir and I talk about:

  • The psychology of social media
  • Justin Bieber's influence on Zoomph 
  • Working with sports and entertainment clients

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish.

Share with #WhyISocial
Subscribe on iTunes or Stitcher Radio
Follow at @WhyISocial

Thank you's to @Zoomph@BenjoBeats and @JeffJanuszek

Aug 11, 2015

Alissa Trumbull is a freelance writer and graphic designer. Throughout her career, she's held a variety of unique and interesting roles including teacher, HR director and sales manager.

My own interactions with Alissa prior to a few months ago have all been through Twitter where she excels and is actively involved with many projects including #foodiechat. 

As a personal bonus for me I must note that this podcast was recorded just two weeks after I visited Chicago (and saw Alissa face-to-face). After the mention of "Social Road Trip" in two of the most recent episodes, it's appropriate I turned one of my own recent road trips into a guest appearance. In honor of that trip, this week's "Five Favorites" are Chicago themed!

This Week On Why I Social, Alissa and I talk about:

  • Working behind the scenes at a beauty pageant
  • Chicago style pizza (don’t act surprised)
  • Being a storyteller when building relationships

Get To Know Alissa

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live.

You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Aug 4, 2015

Aaron Kilby is Director of Marketing and Business Development at Artisan Colour. He’s also the creator of #Mediachat - one of the most popular and longest running Twitterchats on-going. At the time we recorded, he was getting ready to host Randi Zuckerberg, the sister of Facebook creator Mark Zuckerberg.

It’s important to note (since we talked about so many great things we never got around to it) that Aaron is well-known for his love of bacon. His experience in the graphic design industry, however, is often not discussed and it was a true joy to learn about where his passion for the industry came from in this episode.

This Week On Why I Social, Aaron and I talk about:

  • The story behind #mediachat (enter #pantschat)
  • Getting into graphic design
  • The power of fonts

Get To Know Aaron

  • Twitter: @Kilby76

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live.

You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Jul 28, 2015

For the first time in Why I Social history, this week's podcast features not one, but two guests! Cody and Katie Stevenson. 

The pair is a married couple who I've had the pleasure of getting to know (as well as host at my house for a BBQ earlier this summer). They're perhaps best known for some of their great travel stories which caught my attention early on. 

Both are proficient in social media as a relationship building platform. Most recently, Cody launched his own podcast (Big Rigs and Pancakes) which focuses on conversations and getting to know people. It's the anti-social, Why I Social, and it's fantastic. 

This Week On Why I Social, Cody, Katie and I talk about:

  • Starting a podcast
  • Traveling across the country
  • ...and of course, how they met.

Get To Know Cody and Katie

As always, share YOUR thoughts on the latest episode using #WhyISocial.

Of course, you’re also invited to subscribe on iTunes or Stitcher Radio if you’d like to get updates when the latest episode is live.

You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

This Week’s Episode (and don’t forget to subscribe!) 

Jul 21, 2015

Albert Qian (@albertqian) is Global Marketing and Communications Manager at Ingram Micro located in Silicon Valley. His list of experiences and jobs showcase his unique set of skills and his networking capabilities. I first encountered Albert while being a guest on MCEOTalk (on the same episode as him) and immediately found myself fascinated by what he was doing.

His work, in particular on a project called Albert's List, truly put other people first. It was an innovative use of social media that deserved attention. Quite frankly, I wanted to learn more. On this episode of Why I Social, you'll learn more along with me.

This Week On Why I Social, Amanda and I talk about:

  • How failure led to success
  • Living in the Silicon Valley
  • Albert's List

Get To Know Albert

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live.

You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Jul 14, 2015

Amanda Pensack (@RoxyDigital) is marketing director at ECM Solutions in North Carolina. Her career includes stints as a social media and digital producer for WSOC-TV as well as founder of Roxy Digital - to name a few. She's a real go-getter who's career focus should take her a long way.

Perhaps what interested me most about Amanda is her involvement with Social Roadtrip - which was also mentioned on episode 29 with Joel Renner - and her passion for connecting people. Her energy and interest in helping others build relationship immediately drew my attention. 

This Week On Why I Social, Amanda and I talk about:

  • Improv acting
  • Being a millennial
  • Social Roadtrip

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live.

You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Jul 7, 2015

A few weeks ago, I began asking you, the listener to tell me your favorite #WhyISocial moment. Just three weeks later, I've put together a collection of all the moments you included (or as many of them as I could).

It wasn't enough, however, to include just your favorite moments. I wanted to include YOU. Each moment is introduced to you by the person whom suggested it so you'll hear first-hand why it's been recommended!

So, sit back and enjoy YOUR favorite moments and if yours isn't included take a moment to use #WhyISocial to share it after the podcast is over.

Fan Favorites include:

  • Casie Shimansky
  • Carlos Gil
  • Tim McDonald
  • Ted Rubin

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live.

You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Jun 30, 2015

 

Working in career services can offer a range of challenges. Just because you work in career services, however, doesn't mean you work on resumes all day. Joel Renner is Manager, Digital Strategy and Career Services at George Washington University.

Joel has managed social media for sometime, but did not have his own personal account until recently. When he began to tweet, I notice him almost immediately. In particular, his methodology of growing his personal brand while starting his personal Twitter account was unique and has been highly successful.

Additionally, he has spent the bulk of his career in higher education, but on the podcast he shares his insights into his world which includes cooking, soccer and his passion for connecting people

This week on Why I Social, Joel and I talk about

  • Living in Alaska
  • Working in higher education and career services
  • His Twitter connection process
  • And much, much more...

Connect with Joel

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live.

You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Jun 23, 2015

When you think of the social media terminology "Human to Human", you think of Bryan Kramer. Bryan is the author of “There is No B2B or B2C: It’s Human to Human #H2H” and "Shareology".

I've had the pleasure of chatting with Bryan here or there in the past two years on Twitter. My conversation with him on this week's episode was further proof that Bryan is a CEO who practices what he preaches.

From TED Talks to Keynote address, Bryan has established himself as a leader in the science of sharing. To be honest, he's quite frankly just a fun guy to talk with.

This week on Why I Social, Bryan and I talk about
  • How one prepares for a TED Talk
  • The difference between writing your first and second book
  • ...and much much more

Connect with Bryan

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live.

You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Jun 16, 2015

Video has been a popular topic as of late. With the rise of streaming video, it seems like you can't avoid the topic.

Amy Schmittauer knows video and runs Savvy Sexy Social with the goal of empowering brands to embrace their personality and share it with the world!  

Her insights on branding, marketing and social media caught my attention following an episode of #MCEOTalk. 

Get to know Amy as we discuss the challenges of running an event, creating a great video and memes! 

Connect with Amy

As always, share YOUR thoughts on the latest episode using #WhyISocial

Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Jun 9, 2015

Sometimes you connect with someone on social media and instantly connect. That was the case when I met Casie (that's Kay-Cee) Shimansky. It could have been our shared fandom of comics. It may have been our passion for social media. It is possibly the fact that we both support many of the same causes. 

Here's what else you should know. Casie has worked in social media for most of her career. She's an empowered individual who is making a difference in the world. In particular, her work with the St. Baldrick's Foundation is inspiring. 

Get to know Casie as we discuss working in theme parks, Social Shake-up 2015 and girl geekdom. 

Note: We also discuss pizza because she's from New Jersey originally and by audience request are required to continue the New York versus Chicago pizza debate. 

Connect with Casie

As always, share YOUR thoughts on the latest episode using #WhyISocial

Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Jun 2, 2015

You name the industry and there's a good chance Gary J. Nix has worked in it. After 18+ years in traditional and digital marketing, he's currently serves as Chief Strategy Officer for bdot

My first opportunity to finally meet Gary in person came at this year's Social Media Week in New York City. He's a member of Social Media United Nations (much like previous guests Sid Hassim and Amy Vernon) and all-around good guy (with a side of snark). 

Get to know Gary as we discuss buzzwords, sports logos and the growth of Social Media Week. 

Connect with Gary

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

May 26, 2015

A few weeks ago when I initially recorded this episode, Sherrie Rohde had just started a new job as Magento's Community Manager. This week, she just completed her move for that same position. It's truly an honor to help celebrate her success by sharing it with the Why I Social community. 

Sherrie first caught my attention through her amazing work with My Community Manager and #CMGRHangout (every Friday on Twitter and Google Hangouts). 

Get to know Sherrie as we discuss Myers-Briggs, My Community Manager and tabletop gaming!

Connect with Sherrie

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

May 19, 2015

It's fair to say if you're reading this text right now, it's more than likely you've worked with a product from a company that Guy Kawasaki has worked for or with. With BA from Stanford and an MBA from UCLA, Guy has been a leader in the social media world for a long-time.

Whether you've read one of his books or heard him speak at one of his many keynotes, it's hard to think of a social media world that doesn't include him. He's also a true joy to speak with and a man willing to give up an hour of his time to talk to Why I Social - for which I am naturally grateful.

Get to know Guy as we discuss working at Apple, keynote speaking and the crazy stuff kids say.

Connect with Guy

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

May 15, 2015

What do mechanical engineering degrees and yo-yos have in common? Chris Mikulin! He's the owner of CLWY, a high end yo-yo company, based in Canada. He's also fresh off an appearance on the Social Pros Podcast. 

From Snapchat to Twitter, Chris has been successful in creating great digital strategy and building a successful business based on the power of community. He's also one of the nicest people you'll probably ever meet. One conversation with him and I promise you that you will agree. 

Get to know Chris as we discuss our yo-yos, meeting Bryan Kramer and performing at Social Media Marketing World.

Connect with Chris on Twitter: @ChrisMikulin

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

May 12, 2015

When I first met Vincenzo Landino on Twitter, I felt like there was something to him. I couldn't put my finger on it.
It wasn't long after that I invited him to help me out here or there on a little side project of mine called Why I Social.

Since first meeting Vincenzo, he's done some very cool things. He's become the host of #MCEOTalk and in many rights, a bit of a Meerkat celebrity. One thing is for sure - his personality and willingness to help others will stands out. 

Get to know Vincenzo as we discuss our Why U Social project, getting involved with MillennialCEO and epic karaoke.

Connect with Vincenzo on Twitter: @VincenzoLandino

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

May 5, 2015

Britt Michaelian launched the Mass Amplify Podcast around the same time that Why I Social went live. Both podcasts hit the new and notable at the same time. Both myself and Britt conversed quite a bit about podcasting and supported one another's podcast.

Basically, this podcast collaboration is long-overdue.

Last Thursday, Britt released an episode of the Mass Amplify Podcast that featured me. Today, that conversation continues and instead focuses on the founder of Mass Amplify herself.

Get to know Britt as we discuss podcasting, writing and having her own profile on IMDB.

Apr 28, 2015

Ted Coine is the CMO of Meddle and his previous experiences in leadership and entrepreneurial positions throughout his career make him someone I've long desired to have on the show. He's also co-author of "A World Gone Social" with previous Why I Social guest Mark Babbitt. 

Get to know Ted, as we discuss co-writing "A World Gone Social", joining Meddle.it and English as a Second Language.

Note: Starting today, every Tuesday will be the day new episodes go live. In weeks that include two episodes, you'll get a new episode on Tuesday and Friday. 

Connect with Ted on Twitter: @TedCoine

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Apr 20, 2015

One word to describe Melany Berger? According to her blog that word is snarky. That same blog, MelanysGuydlines.com, is up for a Shorty Award the day many may be listening to this episode (4/2015). In all fairness, she already won the Vox Populi vote for most fan votes for the blogger category - so she's off to a great start. 

Melany is also an Advisory Board member at the University of Arizona for the College of Social and Behavioral Sciences and enjoys teaching students about the future of social media and how they can turn social media influence into a profession.

My introduction to Melany came in a recent episode of Social Hangout. What stood out to me immediately was the level of energy she brings to any conversation. It's safe to say she brought that to Why I Social. 

Get to know Melany as we discuss blogging, being a Shorty award finalist and annoyance of before and after fitness photos on Instagram. 

Apr 13, 2015

I've had the pleasure of knowing Alexandra Shinert for over 5+ years starting with her time as a student at King's College in Wilkes-Barre, Pennsylvania. In recent years, the way she has used social media has impressed me as she's built relationships and connections the way every student should. 

As she approaches graduation from New York University with a Master of Arts Degree in Media, Culture and Communication, I felt it was finally time to share her with my audience. Make no mistake, this episode is very personal to me. I hope you are as impressed with Alexandra as I am. 

Get to know Alex as we discuss television as a means of storytelling, the value of the mentor/mentee relationship and Paterson, NJ. 

Connect with Alexandra on Twitter: @AShinert

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Apr 6, 2015

Gregory Galant the the co-creator and executive producer of The Shorty Awards honoring the best of social media. Greg’s also the cofounder and CEO of Muck Rack, a digital PR and journalism platform. I had the pleasure of meeting Greg this past February at Social Media Week (NYC) and was impressed not only by his knowledge, but his passion for social media. In truth, I remain jealous of his status as a member of the Twitter first name club. 

Get to know Greg as we discuss the challenges of being an entrepreneur, the story behind the creation of the Shorty Awards and building his first web site (and includes a mention of Prodigy Internet). 

Connect with Greg on Twitter: @Gregory

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Apr 1, 2015

Amy Vernon spent over 20 years of her career in the journalism field before (as her LinkedIn profile describes so well) the Great Newspaper Culling of 2008. She seamlessly integrated herself into the digital age and has been a leader in the social media industry since. 

Get to know Amy as we discuss the evolution of journalism, blogging and of course, bacon. 

Connect with Amy on Twitter: @AmyVernon

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Mar 25, 2015

There's a cool new kat on the street these days and it goes by the name of Meerkat. The app took SXSW by storm and the man behind Meerkat joined Why I Social to give us a chance to get to know 27 year old entrepreneur (and of course, talk a little bit about Meerkat).

This week's episode is a bit different than previous episodes as it also was a live Meerkat recording - so it's raw, real and unedited. Take a listen and get to know Ben Rubin, learn about his SXSW experience and how he got where he is today with Meerkat! 

Connect with Ben on Twitter: @Benrbn

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you’re also invited to subscribe on iTunes or Stitcher Radio if you’d like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

Mar 20, 2015

Dave Kerpen is an author, entrepreneur as well as a former reality television star (Paradise Hotel). His story is a unique one - as the story of his business begins with a marriage - to his wife and current Likeable Media CEO Carrie Kerpen. If I were to describe Dave in one word, it's quite simple. 

Likeable. 

Get to know Dave as we discuss starting Likeable Media, the New York Mets and how being on reality tv helped shaped him as a CEO. 

Connect with Dave on Twitter: @DaveKerpen

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live.

Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast. 

 

Mar 17, 2015

Early on in Why I Social's episode collection is a spur of the moment episode (titled episode 3.5) and it was made around Community Manager Appreciation day. That episode was inspired by an idea suggested by this week's guest, Matt Black.

This week's episode with Matt Black who works in the sports and entertainment industry. Matt is a member of the social beards and has been working to develop his own digital identity. He's a great example that you don't need to have a social media focused career to truly find the value of social media (and do it right).

Get to know Matt as we discuss working in sports, crafting one's digital identity and Breaking Bad. 

Connect with Matt on Twitter: @MattBlackInk

As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live.

Mar 10, 2015

Last week I was excited to bring in someone who was well-versed in the world of content and content strategty. It's safe to say I can say the same thing again this week.

This week's episode with Ira Haberman, Director of Marketing at Atomic Reach, features an individual who has crafted his own success. Not only has he actually accomplished his dream job - something so few of us get to do in our lives - but has done it the right way. So, I invite you...

Get to know Ira as we discuss the importance of storytelling, the growth of mobile technology and of course, the Grateful Dead! 

As always, share your thoughts on the latest episode after you listen using #WhyISocial. I also invite you to subscribe so you can get the latest episode as soon as it's available! 

Mar 4, 2015

For the next two episodes, I'm excited to bring in some people who really get the idea of creating content. This week's episode with Erika Heald, a content marketer and social strategist, is no exception. Erika's unique background has seen her grow from freelancer to her current role as Head of Social Media and Content Marketing. 

Get to know Erika as she talks living in San Fran, being a foodie, time management and World of Warcraft. Yep, you heard right - we get a bit of our geek on in this one! 

As always, share your thoughts on the latest episode after you listen using #WhyISocial. I also invite you to subscribe so you can get the latest episode as soon as it's available! 

Feb 22, 2015

You name the conference, there's a good chance that Sid Hassim has covered it. Sid is a blogger, a social media strategist and a community manager. He's also one of the most authentic people I've ever had a chance to meet and one of the most fun guests the podcast has had to-date.

Get to know Sid as he discusses social trends, what it means to be a disruptor, tells us a bit more about SMUN (Social Media United Nations) and how we met at Social Media Week in New York City last year (just in time for THIS year's events)

Feb 17, 2015

The world of career services, recruiting and personal branding is a tricky one. No one knows that better than Mark Babbitt, CEO of YouTern. His journey to the role of CEO hasn't been an easy one and it's a story worth hearing.
We also debate the stigma around the term "personal branding".

Get to know Mark as he shares the origins of YouTern, great tips for building your personal brand and talks about the power of authenticity. 

There's more!
Listeners will have an opportunity to win a copy of his and Ted Coine's book "A World Gone Social". How? Simple - listen to the podcast and you'll find out! Also, I make an announcement about an additional Why I Social project coming to a (video) channel near you! As always, share YOUR thoughts on the latest episode using #WhyISocial. 

Note: Contest winner will be selected 7 days after the release of the podcast.

Feb 11, 2015

Hailing from the Windy City, Sarah Nagel (Sprout_Sarah) is a Social Marketing Specialist at Sprout Social. She is also the creator and host of #SproutChat which takes place every Wednesday at 2 p.m. CST. 

Get to know Sarah as we talk all things Sprout life in Chicago and discusses the art that is the handwritten note. 

Feb 6, 2015

From Okinawa to Fort Worth, Christin Kardos offers years of experience in the social media and human resources world. She currently serves as Director of Social Media at Bay Leaf Digital. She was recently featured in a segment of the #AskGaryVee show. 

Get to know Christin as we talk Community Manager Appreciation Day, the challenges of changing countries, collaboration and Gary Vaynerchuk. 

 

Jan 31, 2015

On This Episode of Why I Social 

Tim McDonald currently serves as Purveyor of Purpose at Be The Change Revolutions. He has previously served as Director of Community at the Huffington Post and is the founder of My Community Manager. 

Get to know Tim, whether he prefers Chicago or New York style pizza and learn about what No Kid Hungry is all about in Episode 4 of Why I Social. 

Jan 26, 2015

As a celebration of the heart and soul of social media (aka the community manager), I decided to have a bit of fun on this year's Community Manager Appreciation Day. I reached out to a couple of people on twitter using #CMAD and asked them to join me on the podcast. 

This podcast is a celebration of what makes social go 24/7, 365 days a year. This is for you, Mr or Mrs. Community Manager. Enjoy. 

Guests in today's episode include (in order): Brooke Haney, Courtney Doman and Emma Cunningham

P.S. Credit to @MattBlackInk for the inspiration 

Jan 21, 2015

On this episode of Why I Social - Ted Rubin

Ted Rubin is a leading Social Marketing Strategist who has more than his fair share of social media leaders in the industry. He is perhaps best known for his coining of the phrase ROR (Return on Relationships). 

If you've been in social media for even a short amount of time, you know the name Ted Rubin. Ted shares his experiences, the story behind ROR and even shares his favorite movie in the Lord of the Rings and Hobbit film series. 

Get to know Ted Rubin in this episode of Why I Social. 

Jan 17, 2015

On this episode of Why I Social: 

Dom Garrett (@DomGarrett on Twitter) joins me to discuss the idea of being a digital connector, twitterchats and Gary Vaynerchuk being his social media sherpa . Dominick is an active social media personality and recently taken the Movy platform by storm with a plethura of content each day. 

Get to know Dom today on Why I Social. 

 

Jan 13, 2015

If you've been following social media in 2014, you've probably heard the name Brian Fanzo or his handle, iSocialFanz. Brian, who serves as Chief Digital Strategist and Parnter at Broadsuite made name for himself in 2014 and joins us to kick off the Why I Social podcast to talk the value of social relationships, conferences and what it's like to be an emerging social leader (and Dad). 



Jan 11, 2015

And so it begins... The first episode of Why I Social introduces what you can expect to see in 2015 and how the podcast came to be. This is Why I Social! 

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