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Why I Social

Why I Social brings brings you candid conversations with folks who truly get social media - from average joe to CEO. Each podcast invites you to get to know social media professionals beyond their social media handle. Go beyond the handle with Why I Social.
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Aug 29, 2017

Jackie Vetrano is the Social Media Coordinator for Skidmore College. In addition to being a member of host Chris Barrows' eduWeb team this year, she has also served as Customer Service Manager (for Merit Inc.) and has worked in social media since 2013.

Hear her story on this week's episode. And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Jackie on Twitter and LinkedIn

If you know someone who deserves their story told, let me know! Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph. Learn more at Zoomph.com

 

Aug 28, 2017

On this week's episode, we anticipate our one-year anniversary episode next week. Also, we get a bit passionate about the state of influencer marketing. Just a little bit, though (that's what she said). 

This week's Five Favorites: 

1. We might know the iPhone 8 keynote date [Cult Of Mac]

2. SNES Classic pre-orders are skipping Toys R Us [SlashGear] 

3. Introducing Linkedin Video [LinkedIn]

4. Android O is now officially Android Oreo [The Verge] 

5. Hot Topic: Samsung Galaxy Note Announces Features, Price and Release Date [The Verge] 

Honorable Mention(s)

DISHonorable Mention(s)

Five Favorites' Tweet(s) of The Week 

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

Aug 22, 2017

Cat Trestini is a freelance social media strategist living in the Orlando area. Cat's New Jersey roots remain strong - including her time at Rutgers - and has made a major impact on her career.  She also recently returned from Joel Renner (Episode 29)'s latest Social Roadtrip. 

Hear her story on this week's episode. And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Cat on Twitter and LinkedIn

If you know someone who deserves their story told, let me know! Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph. Learn more at Zoomph.com

 

Aug 21, 2017

On this week's episode, Martin Lieberman plays the role of Amir Zonozi for a week. Also, neither one of us has a clue what we're doing for the eclipse. 

This week's Five Favorites: 

1. New Feature Lets You Make Voice Calls On Your Google Home [Google]

2. Applebee’s tried to be cool, failed, and now it’s moving on with its life [QZ] 

3. NASA will stream 360 degree video of eclipse [Business Insider]

4. Google Brings Q/A to Google Maps [TechCrunch] 

5. Hot Topic: Apple sets $1 billion budget for original TV shows [Engadget] 

Honorable Mention(s)

DISHonorable Mention(s)

Five Favorites' Tweet of The Week

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). 

Aug 15, 2017

Jason Boucher is Senior Manager and Digital Content Strategist at the University of New Hampshire. Boucher served as a track chair for the conference, is a craft beer fan and a collector of vinyl records. 

His episode was recorded live from the eduWeb Digital Summit - which also featured speakers such as alumni Chris Bryant and Katy Spencer Johnson. The conference is also co-chaired by alum Joel Renner. 

But this episode is all about Jason, his story and how he got to where he is today. 

Hear his story on this week's episode. And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Jason on Twitter and LinkedIn

If you know someone who deserves their story told, let me know! Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph. Learn more at Zoomph.com

 

Aug 14, 2017

On this week's episode, Chris has an apology. Also, Snap is in trouble...again. 

This week's Five Favorites: 

1. Yet another video claims to offer a look at the iPhone 8’s design in black [9to5Mac]

2. Facebook’s willingness to copy rivals’ apps seen as hurting innovation [Washington Post] 

3. Another record low for Snap after 14% drop post-earnings [TechCrunch]

4. BuzzFeed is launching a live news show on Twitter [Axios] 

5. SoundCloud Gets 170 Million Lifeline [Arstechnica] 

Honorable Mention(s)

DISHonorable Mention(s)

Five Favorites' Tweet of The Week

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Aug 6, 2017

On this week's episode, we gave you access to the episode a day early because we're nice guys (and Chris is busy running eduWeb Digital Summit this week). Also, it's rumored that Google offered 30 billion for Snapchat. Serious cash. We would have taken it. 

This week's Five Favorites: 

1. Hottie with a poddy: VCs give Gimlet the greenlight [The Hustle]

2. Spotify crosses 60M paid subscribers as it prepares to go public later this year [The Verge] 

3. Reddit Raised $200 Million And Is Redesigning to Look More Like Facebook [Gizmodo] 

4. RED’s upcoming $1,200 smartphone is enormous [The Verge] 

5. Hot Topic: Insiders say Google was interested in buying Snap for at least $30 billion last year [Business Insider] 

DISHonorable Mention(s)

Five Favorites' Tweet of The Week

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Aug 1, 2017

Maggie Rimnac is a digital marketing specialist at Motivation Excellence. When she isn't taking the lead on all digital marketing properties for Motivation Excellence - you may find her at the gym power-lifting or building and participating communities of women on social media (and beyond).  

Hear her story on this week's episode. And of course, Why Does She Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Maggie on Twitter and LinkedIn

If you know someone who deserves their story told, let me know! Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Jul 31, 2017

On this week's episode, we have a lot of fun. Really, it's not an understatement. There's a lot of fun in this episode. Do a shot every time we say fun and you'll realize how much fun we have. Also, we go into Taco Mode at one point. 

This week's Five Favorites: 

1. The Tesla Model 3 interior doesn't look like any car you've ever seen [The Verge]

2. YouTube’s head of music confirms YouTube Red and Google Play Music will merge to create a new service [The Verge] 

3. UPS Store Stops Printing from URLs and USB Sticks Ahead of Def Con Hacking Convention [The Verge] 

4. So long, Flash: Adobe will kill plug-in by 2020 [CNN - Money] 

5. Hot Topic: Jeff Bezos Briefly Tops Bill Gates as the World's Richest Person [Bloomberg] 

Honorable Mention(s)

DISHonorable Mention(s)

Five Favorites' Tweet of The Week

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Jul 25, 2017

Dave Banks is President of Think Tank Marketing and an editor at GeekDad.com. He's also moderated panels at SXSWedu, PAX East and PAX West. He (and his daughter) have also conducted interviews at SDCC. 

Hear his story on this week's episode. And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Dave on Twitter

If you know someone who deserves their story told, let me know! Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Jul 24, 2017

On this week's episode, Amir has strong feelings about Best Buy. Also, Pokemon Go channels it's inner Fyre Festival. 

This week's Five Favorites: 

1. YouTube is getting rid of its video editor because no one uses it [The Verge]

2. HDMI 2.1 - What You Need To Know [CNet] 

3. Apple Shows Off New Emojis on World Emoji Day [TechCrunch] 

4. Amazon Launches Spark, a shoppable feed of stories and photos [TechCrunch] 

5. Hot Topic: Why The Grim Reaper of Retail Hasn't Come To Claim Best Buy [LATimes] 

Honorable Mention(s)

DISHonorable Mention(s)

Five Favorites' Tweet of The Week

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Jul 21, 2017

On this week's episode, Amir is very late. Also, winter would have come - if Amir wasn't late. 

This week's Five Favorites: 

1. Amazon May Give App Developers Access to Alexa Audio Recordings [The Verge]

2. Amazon Sold 3x as many Echo Devices During Prime Day As It Did Last Year [AdWeek] 

3. Facebook Makes Messenger Ads Available Globally [Social Media Today] 

4. Twitter Users Sue President Trump [New York Times] 

5. Hot Topic: We're All Ears - What's Up With Sound Cloud? (multiple sources) 

Honorable Mention(s)

DISHonorable Mention(s)

Five Favorites' Tweet of The Week

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Jul 18, 2017

Paul Spratt is a stand-up comedian living in New York City. Originally from the Wilkes-Barre/Scranton area, Paul moved to NYC (with a bit of advice from comedian Bill Burr...more about that on the podcast) and has been building his career in the city that never sleeps. 

Hear his story on this week's episode. And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Paul on Twitter

If you know someone who deserves their story told, let me know! Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Jul 11, 2017

Patrick Jervis, Jr. is an award-winning social media and brand manager at East Valley Institute of Technology. In addition to his full-time work, he also is the owner of Respectfully Yours Photography and EyePlay Design. I'm grateful to feature Patrick on the show as he has been one of the longest running supporters of the podcast, as well as a great example of social media done right. 

Hear his story on this week's episode. And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Patrick on Linkedin and Twitter

Stephan was recommended to the podcast by Bostonian and alum, Martin Lieberman. If you know someone who deserves their story told, let me know! Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Jul 10, 2017

On this week's episode, our hosts get off to a late start thanks to a Balrog. Also, we share helpful hints (completely kidding, kind of) on how to escape jail using a drone. 

This week's Five Favorites: 

1. Uber tipping is rolling out to 121 U.S. and Canadian markets today [TechCrunch)

2. Nielsen: On-demand audio streaming hits record high, is up 62.4% over last year [TechCrunch] 

3. Snapchat lets you add links, voice filters and backdrops to Snaps [TechCrunch]

4. RED is making a $1,200 smartphone with a ‘holographic display’ [The Verge] 

5. Hot Topic: Everything you need to know about Tesla Model 3, which is starting production [The Verge] 

Honorable Mention(s)

DISHonorable Mention(s)

Five Favorites' Tweet of The Week

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Jul 4, 2017

Stephan Hovnanian is Content Solutions Architect at Bambu (by Sprout Social). He previously owned and operate Shovi Websites for over 16 years. In a highlight of this episode, he shares some advice all those looking to begin a new business should listen to before they get started. 

Hear his story on this week's episode. And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Stephan on Linkedin.

Stephan was recommended to the podcast by Bostonian and alum, Martin Lieberman. If you know someone who deserves their story told, let me know! Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Jul 3, 2017

On this week's episode, we play with Fyre. Also, we're slightly underwhelmed by a number of good stories this week after a blitz of stories the past few weeks. There's normally more humor here - but we're just being honest with you. 

This week's Five Favorites: 

1. Facebook, Microsoft, Twitter and YouTube Announce Formation of the Global Internet Forum to Counter Terrorism (YouTube)

2. Designing custom geofilters for Snapchat just got easier (Mashable)

3. First Look at SNES Hardware (Polygon) 

4. Facebook Crosses 2 Billion Monthly Active Users (The Verge)

5. Hot Topic: Fyre Festival Organizer Arrested on Fraud Charges (The Verge)

Honorable Mention(s)

DISHonorable Mention(s)

Tweet of The Week

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Jun 27, 2017

Jeff Higgins is Director of Social Media at Bloomerang Solutions. He's lived most of his life in Florida, much of it near Anna Maria (though he did spend some time in Philadelphia). His active social presence is hard to miss as he's one of the most engaging persons I've had the opportunity to meet thanks to social media. 

Hear his story on this week's episode. And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Jeff on Linkedin.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Jun 26, 2017

On this week's episode, we invent a new Amazon product. Also, Ken (yes, that Ken) gets a man bun.  

This week's Five Favorites: 

1. Wireless and drone execs praised President Trump as he pledged to cut down regulations (Recode)

2. Netflix now has more subscribers than Cable TV in the US (VentureBeat) 

3. Instagram Stories Hits 250 Million Daily Users, Adds Live Video Replays (TechCrunch)

4. Amazon Prime Wardrobe will let you try on clothes before you buy them (The Verge) 

5. Hot Topic: 

Honorable Mention(s)

DISHonorable Mention(s)

Tweet of The Week

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Jun 20, 2017

James Ho is a Customer Service Specialist at Zoomph. He's a recent graduate of George Mason University and has also interned with the Washington Redskins prior to joining the Zoomph team. James also spends his spare time coaching lacrosse. 

Hear his story on this week's episode. And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with James on Linkedin.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Jun 19, 2017

On this week's episode, we debate the meaning of life ("The answer to the ultimate question of life, the universe and everything is 42"). Also, Amazon continues the march towards world domination. 

This week's Five Favorites: 

1. Tim Cook Says Apple Focused on Autonomous Systems in Cars Push (Apple)

2. Snapchat seduces advertisers with new self-serve tools and certified partners (TechCrunch)

3. Twitter's New Look (Twitter) 

4. Katy Perry's Witness World Wide Generated Over 49 Million Views (Billboard) 

5. Hot Topic: Amazon Acquires Whole Foods for $13.7 Billion

Honorable Mention(s)

DISHonorable Mention(s)

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Jun 13, 2017

Matt Marcinek is a performance coach, a combat athlete and a motivational speaker. He's also the creator of www.disabledgrappler.com. Having been diagnosed with cerebral palsy at 9 months old - he has inspired many over the course of his career. Ask him and he won't tell you he's defied any odds, he's simply worked hard and continues to do so today.

Hear his story on this week's episode. And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Matt on Linkedin.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

Jun 12, 2017

On this week's (very special) second episode, we cover all the greatest new announcements from Apple's #WWDC17 Event. This is not your standard episode of Five Favorites! 

Links for this episode are from The Verge. 

Announcements Discussed: 

1. Apple Homepod

2. iMac Pro

3. iOS11

4. ARKIT

5. New iPad

6. New OS: "High Sierra"

7. New Watch OS

8. And some extras...

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Jun 12, 2017

On this week's episode, we have a dramatic reading involving pizza and a college application. Also, we pay our respects to Adam West. 

This week's Five Favorites: 

1. Customers Are Already Abandoning DIRECTV Now (The Motley Fool) 

2. Apple Is Going To Let Podcast Creators - and advertisers - see what listeners actually like (Recode) 

3. Microsoft XBox at E3 - The 6 Biggest Disappointments (The Verge)

4. It's official: Yahoo shareholders approve the $4.48 billion sale to Verizon (Business Insider) 

5. Hot Topic: Apple Marketing Executive Bozoma Saint John is Joining Uber as its Chief Brand Officer (Recode) 

Honorable Mention(s)

DISHonorable Mention(s)

Tweet/Post of the Week 

Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature). Tune into Honorable Mentions on WhyISocial.com for all the links we didn't discuss. 

Links not included in show notes - including additional mentions - will be included in the Honorable Mentions blog post. 

Jun 6, 2017

Eric Stoller is a higher education consultant, writer, and speaker. He currently serves as a writer/blogger for InsideHigherEd.com and is a soon-to-be father! He is also arguably one of the best-known thought leaders in the higher education space. 

Hear his story on this week's episode. And of course, Why Does He Social?! 

Share your thoughts on this week's episode with #WhyISocial
Subscribe on iTunesStitcher RadioGoogle and Otto Radio
Follow at @WhyISocial.
Connect with Eric on Linkedin.

Do you have someone you'd like to see on the show? Tweet me at @CBarrows or @WhyISocial using #WhyISocialGuest 

The Why I Social podcast is brought to you by Zoomph.

Zoomph transforms digital marketing with real-times streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing, and your business from start to finish.

Learn more about Zoomph at http://bit.ly/WhySocialAnalytics

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